Suave Skin Solutions Consumer Insights

Who buys Suave Skin Solutions?

A Suave Skin Solutions consumer is generally very low income, African American, and young adult age. Suave Skin Solutions consumers are more likely to purchase Suave Skin Solutions during larger pantry stocking trips. Brands such as TRESemme, Olay, and CoverGirl also tend to be purchased in the same trip. Sample consumer insights data below.

Suave Skin Solutions Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.99
% of Basket $ (median)
6.7%
Total Basket $ (median)
$44.93

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Suave Skin Solutions Consumer Demographics

demographic
index
Female
99
Male
108
<24
111
25-34
112
35-44
93
45-54
101
55-64
98
65+
62
African American
216
Asian
143
Caucasian
84
Hispanic
133
demographic
index
Has Kids
98
No Kids
105
- $20k
148
$20k-40k
128
$40k-60k
112
$60k-80k
93
$80k-100k
87
$100k-125k
69
$125k +
66
No College
112
College
101
Adv. Degree
79

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Suave Skin Solutions Basket Affinity & Size

brand
basket affinity
TRESemme 16.9x
Olay 9.7x
CoverGirl 9.4x
Dove 8.2x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
77
Fill Up (11-20 Items)
164
Pantry Stocking (21+ Items)
310

Where is Suave Skin Solutions Purchased?

channels
index
Beauty
9
Dollar
358
Drug
144
Food
22
Gas & Convenience
2
Mass
167
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro Gold Pack 1.6x
Olay 1.6x
Red Bull 1.5x
TRESemme 1.5x

How Did They Pay?

method
index
Cash
136
Credit
82
Debit
103
Food Stamps
55

When is Suave Skin Solutions Purchased?

day of week
Sun
16.6%
Mon
11.9%
Tue
11.3%
Wed
13.6%
Thu
12.5%
Fri
16.3%
Sat
17.9%
time of day
Morning
18.8%
Noon
15.8%
Afternoon
30.5%
Evening
26.3%
Late
8.5%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Suave Skin Solutions consumers purchase?

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Why do Suave Skin Solutions consumers try new brands?

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Where do Suave Skin Solutions consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Suave Skin Solutions Target Market

Arrow and target

Who actually buys Suave Skin Solutions? Do these consumers match the intended target market of Suave Skin Solutions?

Thought bubble

What motivates the target market to purchase Suave Skin Solutions?

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What other target market should Suave Skin Solutions look at?

venn diagram

Which other brands have a similar target market?

About Our Suave Skin Solutions Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.