Sunbeam (Jarden Corporation) Consumer Insights

Who buys Sunbeam (Jarden Corporation)?

A Sunbeam (Jarden Corporation) consumer is generally lower income, African American, and older age. Sunbeam (Jarden Corporation) consumers are more likely to purchase Sunbeam (Jarden Corporation) during larger pantry stocking trips. Brands such as Sunbeam, Cottonelle, and Colgate also tend to be purchased in the same trip. See sample consumer insights data below.

Sunbeam (Jarden Corporation) Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$2.00
% of Basket $ (median)
18.9%
Total Basket $ (median)
$10.60

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sunbeam (Jarden Corporation) Consumer Demographics

demographic
index
Female
100
Male
102
<24
112
25-34
96
35-44
96
45-54
105
55-64
122
65+
89
African American
110
Asian
87
Caucasian
103
Hispanic
93
demographic
index
Has Kids
93
No Kids
116
- $20k
99
$20k-40k
111
$40k-60k
97
$60k-80k
111
$80k-100k
95
$100k-125k
89
$125k +
89
No College
120
College
96
Adv. Degree
97

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Sunbeam (Jarden Corporation) Basket Affinity & Size

brand
basket affinity
Sunbeam 30.6x
Cottonelle 9.0x
Colgate 8.3x
Archer Farms 7.6x
basket size
index
Urgent Need (1-2 Items)
37
Express Lane (3-10 Items)
98
Fill Up (11-20 Items)
170
Pantry Stocking (21+ Items)
174

Where is Sunbeam (Jarden Corporation) Purchased?

channels
index
Club
37
Dollar
422
Drug
60
Food
1
Gas & Convenience
6
Mass
184
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 1.5x
Cottonelle 1.4x
Hostess 1.4x
Gold Peak 1.3x

How Did They Pay?

method
index
Cash
94
Credit
96
Debit
116
Food Stamps
34

When is Sunbeam (Jarden Corporation) Purchased?

day of week
Sun
15.7%
Mon
12.9%
Tue
13.0%
Wed
11.2%
Thu
14.0%
Fri
14.5%
Sat
18.6%
time of day
Morning
15.0%
Noon
16.4%
Afternoon
34.7%
Evening
25.8%
Late
8.1%

Get More Sunbeam (Jarden Corporation) Data

Contact us for the latest Sunbeam (Jarden Corporation) consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Sunbeam (Jarden Corporation) consumers switch to?

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Why do consumers stop buying Sunbeam (Jarden Corporation) products?

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Which retailers do Sunbeam (Jarden Corporation) shoppers prefer to shop at?

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What motivates consumers to try Sunbeam (Jarden Corporation) products?

Research the Sunbeam (Jarden Corporation) Target Market

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Who actually buys Sunbeam (Jarden Corporation)? Do these consumers match the intended target market of Sunbeam (Jarden Corporation)?

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What motivates the target market to purchase Sunbeam (Jarden Corporation)?

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What other target market should Sunbeam (Jarden Corporation) look at?

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Which other brands have a similar target market?

About Our Sunbeam (Jarden Corporation) Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.