Sunups Eggs Consumer Insights

Who buys Sunups Eggs?

A Sunups Eggs consumer is generally very high income, Asian, and senior age. Sunups Eggs consumers are more likely to purchase Sunups Eggs during mid to large sized trips. Brands such as Dixie, Nutella, and Cascade also tend to be purchased in the same trip. See sample consumer insights data below.

Sunups Eggs Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$4.69
% of Basket $ (median)
4.8%
Total Basket $ (median)
$97.51

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Sunups Eggs Consumer Demographics

demographic
index
Female
96
Male
136
<24
65
25-34
86
35-44
101
45-54
114
55-64
110
65+
125
African American
88
Asian
240
Caucasian
81
Hispanic
143
demographic
index
Has Kids
101
No Kids
98
- $20k
87
$20k-40k
64
$40k-60k
88
$60k-80k
93
$80k-100k
117
$100k-125k
122
$125k +
147
No College
73
College
99
Adv. Degree
136

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Sunups Eggs Basket Affinity & Size

brand
basket affinity
Dixie 16.3x
Nutella 12.8x
Cascade 11.7x
Perdue 10.7x
basket size
index
Urgent Need (1-2 Items)
10
Express Lane (3-10 Items)
84
Fill Up (11-20 Items)
251
Pantry Stocking (21+ Items)
188

Where is Sunups Eggs Purchased?

channels
index
Club
890
Dollar
108
Drug
1
Food
15
Mass
1
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Perdue 1.8x
Goya 1.7x
Entenmann's 1.6x
Smart Balance 1.6x

How Did They Pay?

method
index
Cash
57
Credit
126
Debit
105
Food Stamps
67

When is Sunups Eggs Purchased?

day of week
Sun
16.7%
Mon
12.3%
Tue
11.8%
Wed
11.6%
Thu
12.5%
Fri
16.6%
Sat
18.5%
time of day
Morning
10.3%
Noon
23.6%
Afternoon
40.5%
Evening
24.6%
Late
1.1%

Get More Sunups Eggs Data

Contact us for the latest Sunups Eggs consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Sunups Eggs consumers switch to?

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Why do consumers stop buying Sunups Eggs products?

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Which retailers do Sunups Eggs shoppers prefer to shop at?

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What motivates consumers to try Sunups Eggs products?

Research the Sunups Eggs Target Market

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Who actually buys Sunups Eggs? Do these consumers match the intended target market of Sunups Eggs?

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What motivates the target market to buy Sunups Eggs?

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What other target market should Sunups Eggs look at?

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Which other brands have a similar target market?

About Our Sunups Eggs Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.