Svedka Consumer Insights

Who buys Svedka?

A Svedka consumer is generally slightly higher income, African American, and adolescent age. Svedka consumers are more likely to purchase Svedka during larger pantry stocking trips. Brands such as Canada Dry, Bud Light, and King's Hawaiian also tend to be purchased in the same trip. See sample consumer insights data below.

Svedka Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$16.98
% of Basket $ (median)
43.0%
Total Basket $ (median)
$39.46

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Svedka Consumer Demographics

demographic
index
Female
94
Male
161
<24
161
25-34
119
35-44
98
45-54
84
55-64
77
65+
58
African American
105
Asian
100
Caucasian
103
Hispanic
90
demographic
index
Has Kids
88
No Kids
127
- $20k
59
$20k-40k
80
$40k-60k
121
$60k-80k
87
$80k-100k
128
$100k-125k
101
$125k +
109
No College
61
College
116
Adv. Degree
69

Understand Svedka Consumer Behavior

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Svedka Basket Affinity & Size

brand
basket affinity
Canada Dry 10.8x
Bud Light 8.2x
King's Hawaiian 8.0x
Red Bull 7.2x
basket size
index
Urgent Need (1-2 Items)
112
Express Lane (3-10 Items)
88
Fill Up (11-20 Items)
94
Pantry Stocking (21+ Items)
121

Where is Svedka Purchased?

channels
index
Club
125
Dollar
5
Drug
191
Food
136
Gas & Convenience
151
Mass
57
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 1.9x
Canada Dry 1.8x
Marlboro Gold Pack 1.8x
Bud Light 1.7x

How Did They Pay?

method
index
Cash
132
Credit
118
Debit
81
Food Stamps
9

When is Svedka Purchased?

day of week
Sun
8.9%
Mon
9.7%
Tue
11.5%
Wed
13.0%
Thu
13.8%
Fri
22.2%
Sat
20.9%
time of day
Morning
9.1%
Noon
14.1%
Afternoon
36.5%
Evening
32.9%
Late
7.5%

About Our Svedka Consumer Insights

How do we know who buys Svedka? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Svedka consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.