Taste Of Nature Consumer Insights

Who buys Taste Of Nature?

A Taste Of Nature consumer is generally very low income, Hispanic, and adolescent age. Taste Of Nature consumers are more likely to purchase Taste Of Nature during larger pantry stocking trips. Brands such as Skittles, M&M's, and Twizzlers also tend to be purchased in the same trip. See sample consumer insights data below.

Taste Of Nature Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$0.98
% of Basket $ (median)
5.4%
Total Basket $ (median)
$18.23

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Taste Of Nature Consumer Demographics

demographic
index
Female
99
Male
110
<24
246
25-34
90
35-44
110
45-54
98
55-64
61
65+
24
African American
61
Asian
59
Caucasian
106
Hispanic
114
demographic
index
Has Kids
110
No Kids
76
- $20k
131
$20k-40k
109
$40k-60k
119
$60k-80k
76
$80k-100k
110
$100k-125k
95
$125k +
67
No College
107
College
105
Adv. Degree
65

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Taste Of Nature Basket Affinity & Size

brand
basket affinity
Skittles 31.4x
M&M's 17.0x
Twizzlers 11.2x
Twix 10.5x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
115
Fill Up (11-20 Items)
139
Pantry Stocking (21+ Items)
211

Where is Taste Of Nature Purchased?

channels
index
Beauty
217
Dollar
148
Drug
645
Food
1
Mass
117
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Totino's Pizza Rolls 1.8x
Totino's Party Pizza 1.8x
Marlboro Gold Pack 1.7x
Marlboro 1.7x

How Did They Pay?

method
index
Cash
149
Credit
70
Debit
104
Food Stamps
108

When is Taste Of Nature Purchased?

day of week
Sun
12.3%
Mon
10.6%
Tue
12.1%
Wed
11.9%
Thu
10.6%
Fri
23.4%
Sat
19.1%
time of day
Morning
15.0%
Noon
10.3%
Afternoon
32.6%
Evening
32.6%
Late
9.5%

About Our Taste Of Nature Consumer Insights

How do we know who buys Taste Of Nature? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Taste Of Nature consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.