Tasti Lee Consumer Insights

Who buys Tasti Lee?

A Tasti Lee consumer is generally very high income, Caucasian, and senior age. Tasti Lee consumers are more likely to purchase Tasti Lee during larger pantry stocking trips. Brands such as Boars Head, Arnold, and Old El Paso also tend to be purchased in the same trip. See sample consumer insights data below.

Tasti Lee Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.99
% of Basket $ (median)
3.4%
Total Basket $ (median)
$58.31

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Tasti Lee Consumer Demographics

demographic
index
Female
100
Male
99
<24
59
25-34
78
35-44
90
45-54
111
55-64
166
65+
228
African American
105
Asian
48
Caucasian
107
Hispanic
96
demographic
index
Has Kids
88
No Kids
128
- $20k
83
$20k-40k
96
$40k-60k
101
$60k-80k
100
$80k-100k
102
$100k-125k
104
$125k +
108
No College
105
College
98
Adv. Degree
102

Understand Tasti Lee Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Tasti Lee Basket Affinity & Size

brand
basket affinity
Boars Head 16.0x
Arnold 8.3x
Old El Paso 7.0x
Fresh Express 5.4x
basket size
index
Urgent Need (1-2 Items)
4
Express Lane (3-10 Items)
47
Fill Up (11-20 Items)
172
Pantry Stocking (21+ Items)
425

Where is Tasti Lee Purchased?

channels
index
Drug
0
Food
255
Gas & Convenience
0
Mass
31
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunny Meadow 2.3x
Boars Head 2.2x
Goya 1.8x
Arnold 1.8x

How Did They Pay?

method
index
Cash
87
Credit
114
Debit
96
Food Stamps
99

When is Tasti Lee Purchased?

day of week
Sun
19.2%
Mon
14.7%
Tue
12.2%
Wed
11.2%
Thu
12.3%
Fri
14.0%
Sat
16.4%
time of day
Morning
14.7%
Noon
16.9%
Afternoon
38.8%
Evening
26.2%
Late
3.3%

About Our Tasti Lee Consumer Insights

How do we know who buys Tasti Lee? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Tasti Lee consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.