Tecate Consumer Insights

Who buys Tecate?

A Tecate consumer is generally very low income, Hispanic, and adolescent age. Tecate consumers are more likely to purchase Tecate during larger pantry stocking trips. Brands such as Bud Light, 7Up, and Fritos also tend to be purchased in the same trip. See sample consumer insights data below.

Tecate Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$11.28
% of Basket $ (median)
32.8%
Total Basket $ (median)
$34.39

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Tecate Consumer Demographics

demographic
index
Female
93
Male
170
<24
179
25-34
109
35-44
104
45-54
67
55-64
124
65+
34
African American
47
Asian
104
Caucasian
44
Hispanic
605
demographic
index
Has Kids
97
No Kids
108
- $20k
244
$20k-40k
91
$40k-60k
112
$60k-80k
84
$80k-100k
97
$100k-125k
65
$125k +
61
No College
156
College
95
Adv. Degree
57

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Tecate Basket Affinity & Size

brand
basket affinity
Bud Light 11.5x
7Up 10.6x
Fritos 8.4x
A&W 7.6x
basket size
index
Urgent Need (1-2 Items)
47
Express Lane (3-10 Items)
105
Fill Up (11-20 Items)
139
Pantry Stocking (21+ Items)
164

Where is Tecate Purchased?

channels
index
Beauty
10
Club
84
Dollar
13
Drug
148
Food
178
Gas & Convenience
182
Mass
40
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 2.4x
Bud Light 2.2x
Oroweat 2.2x
Monster Energy 2.1x

How Did They Pay?

method
index
Cash
198
Credit
49
Debit
108
Food Stamps
40

When is Tecate Purchased?

day of week
Sun
16.0%
Mon
9.2%
Tue
10.3%
Wed
9.5%
Thu
12.1%
Fri
18.3%
Sat
24.6%
time of day
Morning
10.8%
Noon
12.6%
Afternoon
39.1%
Evening
30.4%
Late
7.1%

About Our Tecate Consumer Insights

How do we know who buys Tecate? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Tecate consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.