Tecate Consumer Insights

Who buys Tecate?

A Tecate consumer is generally very low income, Hispanic, and adolescent age. Tecate consumers are more likely to purchase Tecate during larger pantry stocking trips. Brands such as Bud Light, 7Up, and Fritos also tend to be purchased in the same trip. See sample consumer insights data below.

Tecate Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$11.28
% of Basket $ (median)
32.8%
Total Basket $ (median)
$34.39

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Tecate Consumer Demographics

demographic
index
Female
93
Male
170
<24
179
25-34
109
35-44
104
45-54
67
55-64
124
65+
34
African American
47
Asian
104
Caucasian
44
Hispanic
605
demographic
index
Has Kids
97
No Kids
108
- $20k
244
$20k-40k
91
$40k-60k
112
$60k-80k
84
$80k-100k
97
$100k-125k
65
$125k +
61
No College
156
College
95
Adv. Degree
57

Understand Tecate Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Tecate Basket Affinity & Size

brand
basket affinity
Bud Light 11.5x
7Up 10.6x
Fritos 8.4x
A&W 7.6x
basket size
index
Urgent Need (1-2 Items)
47
Express Lane (3-10 Items)
105
Fill Up (11-20 Items)
139
Pantry Stocking (21+ Items)
164

Where is Tecate Purchased?

channels
index
Beauty
10
Club
84
Dollar
13
Drug
148
Food
178
Gas & Convenience
182
Mass
40
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 2.4x
Bud Light 2.2x
Oroweat 2.2x
Monster Energy 2.1x

How Did They Pay?

method
index
Cash
198
Credit
49
Debit
108
Food Stamps
40

When is Tecate Purchased?

day of week
Sun
16.0%
Mon
9.2%
Tue
10.3%
Wed
9.5%
Thu
12.1%
Fri
18.3%
Sat
24.6%
time of day
Morning
10.8%
Noon
12.6%
Afternoon
39.1%
Evening
30.4%
Late
7.1%

Get More Tecate Data

Better understand Tecate consumers with the latest demographic and purchase data.

Get Data - Contact Us

example graph leakage tree

Find Answers to Questions

One arrow going a different direction

Which brands do Tecate consumers switch to?

Stop sign

Why do consumers stop buying Tecate products?

Store front

Which retailers do Tecate shoppers prefer to shop at?

Sale sign

What motivates consumers to try Tecate products?

Research the Tecate Target Market

Arrow and target

Who actually buys Tecate? Do these consumers match the intended target market of Tecate?

Thought bubble

What motivates the target market to buy Tecate?

Magnifying glass

What other target market should Tecate look at?

Venn diagram

Which other brands have a similar target market?

About Our Tecate Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.