Terra Exotic Harvest Consumer Insights

Who buys Terra Exotic Harvest? A Terra Exotic Harvest consumer is generally slightly higher income, Caucasian, and senior age. Terra Exotic Harvest consumers are more likely to purchase Terra Exotic Harvest during larger pantry stocking trips. Brands such as Cadbury, Quaker Chewy, and Pringles also tend to be purchased in the same trip. Sample consumer insights data below.

Terra Exotic Harvest Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$2.79
% of Basket $ (median)
6.1%
Total Basket $ (median)
$45.66

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Terra Exotic Harvest Consumer Demographics

demographic
index
Female
98
Male
120
<24
77
25-34
98
35-44
92
45-54
109
55-64
122
65+
132
African American
102
Asian
88
Caucasian
104
Hispanic
90
demographic
index
Has Kids
98
No Kids
106
- $20k
60
$20k-40k
82
$40k-60k
110
$60k-80k
108
$80k-100k
139
$100k-125k
93
$125k +
88
No College
70
College
100
Adv. Degree
137

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Terra Exotic Harvest Basket Affinity & Size

brand
basket affinity
Cadbury 91.0x
Quaker Chewy 48.4x
Pringles 29.8x
Borden 28.9x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
42
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
457

Where is Terra Exotic Harvest Purchased?

channels
index
Food
296
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Goya 1.7x
Almond Breeze 1.7x
Fresh Express 1.6x
Canada Dry 1.5x

How Did They Pay?

method
index
Cash
144
Credit
26
Debit
150
Food Stamps
105

When is Terra Exotic Harvest Purchased?

day of week
Sun
16.9%
Mon
13.6%
Tue
11.9%
Wed
13.3%
Thu
11.2%
Fri
16.1%
Sat
16.9%
time of day
Morning
12.7%
Noon
21.4%
Afternoon
39.6%
Evening
24.3%
Late
2.0%

Data shown is from 2014-2015. Contact us for real-time data.

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Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Terra Exotic Harvest consumers purchase?

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Why do Terra Exotic Harvest consumers try new brands?

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Where do Terra Exotic Harvest consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Terra Exotic Harvest Target Market

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Who actually buys Terra Exotic Harvest? Do these consumers match the intended target market of Terra Exotic Harvest?

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What motivates the target market to purchase Terra Exotic Harvest?

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What other target market should Terra Exotic Harvest look at?

venn diagram

Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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