The Herbal Garden Consumer Insights

Who buys The Herbal Garden?

A The Herbal Garden consumer is generally very high income, Caucasian, and older age. The Herbal Garden consumers are more likely to purchase The Herbal Garden during larger pantry stocking trips. Brands such as Jennie-O, TURKEY KNOB, and Swanson also tend to be purchased in the same trip. See sample consumer insights data below.

The Herbal Garden Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$2.49
% of Basket $ (median)
3.6%
Total Basket $ (median)
$69.05

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

The Herbal Garden Consumer Demographics

demographic
index
Female
99
Male
110
<24
45
25-34
93
35-44
103
45-54
104
55-64
123
65+
90
African American
38
Asian
49
Caucasian
114
Hispanic
60
demographic
index
Has Kids
91
No Kids
120
- $20k
63
$20k-40k
61
$40k-60k
92
$60k-80k
93
$80k-100k
125
$100k-125k
117
$125k +
159
No College
60
College
100
Adv. Degree
148

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The Herbal Garden Basket Affinity & Size

brand
basket affinity
Jennie-O 13.9x
TURKEY KNOB 12.0x
Swanson 9.9x
Sabra 8.8x
basket size
index
Urgent Need (1-2 Items)
10
Express Lane (3-10 Items)
38
Fill Up (11-20 Items)
134
Pantry Stocking (21+ Items)
485

Where is The Herbal Garden Purchased?

channels
index
Drug
434
Food
9
Mass
149
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Arnold 1.9x
Nabisco Triscuit 1.8x
Maxwell House 1.8x
Johnsonville 1.7x

How Did They Pay?

method
index
Cash
188
Credit
112
Debit
52
Food Stamps
49

When is The Herbal Garden Purchased?

day of week
Sun
18.8%
Mon
15.0%
Tue
11.3%
Wed
11.1%
Thu
9.8%
Fri
16.1%
Sat
17.9%
time of day
Morning
15.6%
Noon
17.7%
Afternoon
36.9%
Evening
22.7%
Late
7.1%

About Our The Herbal Garden Consumer Insights

How do we know who buys The Herbal Garden? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the The Herbal Garden consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.