Tina's Consumer Insights

Who buys Tina's?

A Tina's consumer is generally very low income, Hispanic, and adolescent age. Tina's consumers are more likely to purchase Tina's during larger pantry stocking trips. Brands such as Banquet, Bar-S, and Marie Callender's also tend to be purchased in the same trip. See sample consumer insights data below.

Tina's Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.60
% of Basket $ (median)
3.2%
Total Basket $ (median)
$50.13

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Tina's Consumer Demographics

demographic
index
Female
96
Male
137
<24
177
25-34
145
35-44
88
45-54
78
55-64
50
65+
65
African American
87
Asian
245
Caucasian
63
Hispanic
267
demographic
index
Has Kids
101
No Kids
98
- $20k
197
$20k-40k
144
$40k-60k
113
$60k-80k
80
$80k-100k
77
$100k-125k
56
$125k +
54
No College
160
College
95
Adv. Degree
56

Understand Tina's Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Tina's Basket Affinity & Size

brand
basket affinity
Banquet 9.8x
Bar-S 9.8x
Marie Callender's 8.7x
Red Baron 7.1x
basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
34
Fill Up (11-20 Items)
132
Pantry Stocking (21+ Items)
510

Where is Tina's Purchased?

channels
index
Club
5
Dollar
50
Drug
2
Food
238
Gas & Convenience
11
Mass
40
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Fresh Selections 2.1x
Bar-S 1.8x
Arizona (Beverage) 1.6x
Red Bull 1.6x

How Did They Pay?

method
index
Cash
199
Credit
52
Debit
76
Food Stamps
261

When is Tina's Purchased?

day of week
Sun
20.7%
Mon
15.4%
Tue
13.2%
Wed
12.9%
Thu
10.0%
Fri
12.8%
Sat
15.1%
time of day
Morning
13.4%
Noon
15.9%
Afternoon
30.8%
Evening
30.6%
Late
9.3%

About Our Tina's Consumer Insights

How do we know who buys Tina's? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Tina's consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.