Tito's Handmade Vodka Consumer Insights

Who buys Tito's Handmade Vodka? A Tito's Handmade Vodka consumer is generally very high income, Caucasian, and senior age. Tito's Handmade Vodka consumers are more likely to purchase Tito's Handmade Vodka during larger pantry stocking trips. Brands such as Bud Light, Canada Dry, and Red Bull also tend to be purchased in the same trip. Sample consumer insights data below.

Tito's Handmade Vodka Basket Penetration

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$25.90
% of Basket $ (median)
41.4%
Total Basket $ (median)
$62.50

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  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Tito's Handmade Vodka Consumer Demographics

demographic
index
Female
96
Male
135
<24
54
25-34
84
35-44
104
45-54
96
55-64
124
65+
210
African American
42
Asian
80
Caucasian
110
Hispanic
79
demographic
index
Has Kids
88
No Kids
128
- $20k
64
$20k-40k
48
$40k-60k
70
$60k-80k
65
$80k-100k
132
$100k-125k
110
$125k +
252
No College
57
College
103
Adv. Degree
136

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Tito's Handmade Vodka Basket Affinity & Size

brand
basket affinity
Bud Light 22.4x
Canada Dry 16.9x
Red Bull 10.3x
Starbucks 9.4x
basket size
index
Urgent Need (1-2 Items)
105
Express Lane (3-10 Items)
86
Fill Up (11-20 Items)
106
Pantry Stocking (21+ Items)
128

Where is Tito's Handmade Vodka Purchased?

channels
index
Club
148
Dollar
8
Drug
134
Food
157
Gas & Convenience
330
Mass
39
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Red Bull 1.8x
Horizon Organic 1.7x
Snyders Of Hanover 1.7x
Sabra 1.7x

How Did They Pay?

method
index
Cash
94
Credit
139
Debit
82

When is Tito's Handmade Vodka Purchased?

day of week
Sun
8.4%
Mon
8.1%
Tue
10.4%
Wed
11.7%
Thu
14.9%
Fri
23.1%
Sat
23.3%
time of day
Morning
9.0%
Noon
15.5%
Afternoon
41.0%
Evening
30.3%
Late
4.2%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do Tito's Handmade Vodka consumers purchase?

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Why do Tito's Handmade Vodka consumers try new brands?

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Where do Tito's Handmade Vodka consumers prefer to shop?

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Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Tito's Handmade Vodka Target Market

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Who actually buys Tito's Handmade Vodka? Do these consumers match the intended target market of Tito's Handmade Vodka?

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What motivates the target market to purchase Tito's Handmade Vodka?

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What other target market should Tito's Handmade Vodka look at?

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Which other brands have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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