Tootsie Roll Child's Play Consumer Insights

Who buys Tootsie Roll Child's Play?

A Tootsie Roll Child's Play consumer is generally slightly higher income, Caucasian, and older age. Tootsie Roll Child's Play consumers are more likely to purchase Tootsie Roll Child's Play during larger pantry stocking trips. Brands such as Skittles, Hershey's, and Kit Kat also tend to be purchased in the same trip. See sample consumer insights data below.

Tootsie Roll Child's Play Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$7.46
% of Basket $ (median)
12.0%
Total Basket $ (median)
$62.41

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Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Tootsie Roll Child's Play Consumer Demographics

demographic
index
Female
102
Male
79
<24
64
25-34
83
35-44
106
45-54
108
55-64
122
65+
92
African American
85
Asian
55
Caucasian
106
Hispanic
88
demographic
index
Has Kids
104
No Kids
92
- $20k
87
$20k-40k
89
$40k-60k
90
$60k-80k
96
$80k-100k
117
$100k-125k
116
$125k +
111
No College
92
College
98
Adv. Degree
118

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Tootsie Roll Child's Play Basket Affinity & Size

brand
basket affinity
Skittles 12.0x
Hershey's 8.1x
Kit Kat 7.2x
Nestle 6.4x
basket size
index
Urgent Need (1-2 Items)
15
Express Lane (3-10 Items)
76
Fill Up (11-20 Items)
166
Pantry Stocking (21+ Items)
304

Where is Tootsie Roll Child's Play Purchased?

channels
index
Club
40
Dollar
194
Drug
40
Food
61
Gas & Convenience
32
Mass
150
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Twizzlers 1.5x
Oroweat 1.4x
Kelloggs Froot Loops 1.4x
Gatorade G2 1.4x

How Did They Pay?

method
index
Cash
97
Credit
103
Debit
102
Food Stamps
96

When is Tootsie Roll Child's Play Purchased?

day of week
Sun
11.4%
Mon
10.6%
Tue
11.1%
Wed
14.5%
Thu
16.4%
Fri
20.3%
Sat
15.7%
time of day
Morning
16.9%
Noon
17.4%
Afternoon
33.5%
Evening
26.5%
Late
5.7%

About Our Tootsie Roll Child's Play Consumer Insights

How do we know who buys Tootsie Roll Child's Play? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Tootsie Roll Child's Play consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.