Veg-all Consumer Insights

Who buys Veg-all?

A Veg-all consumer is generally lower income, Caucasian, and older age. Veg-all consumers are more likely to purchase Veg-all during larger pantry stocking trips. Brands such as Ro-Tel, Libby's, and Campbells also tend to be purchased in the same trip. See sample consumer insights data below.

Veg-all Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.78
% of Basket $ (median)
2.0%
Total Basket $ (median)
$87.51

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Veg-all Consumer Demographics

demographic
index
Female
102
Male
76
<24
67
25-34
79
35-44
92
45-54
125
55-64
148
65+
132
African American
81
Asian
11
Caucasian
114
Hispanic
87
demographic
index
Has Kids
95
No Kids
110
- $20k
92
$20k-40k
120
$40k-60k
102
$60k-80k
116
$80k-100k
115
$100k-125k
72
$125k +
62
No College
152
College
91
Adv. Degree
84

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Veg-all Basket Affinity & Size

brand
basket affinity
Ro-Tel 9.5x
Libby's 8.9x
Campbells 6.3x
Sunbeam 6.1x
basket size
index
Urgent Need (1-2 Items)
2
Express Lane (3-10 Items)
21
Fill Up (11-20 Items)
112
Pantry Stocking (21+ Items)
587

Where is Veg-all Purchased?

channels
index
Club
23
Dollar
379
Drug
6
Food
14
Mass
187
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Sunbeam 2.3x
Blue Bonnet 2.0x
Armour 1.9x
Totino's Party Pizza 1.9x

How Did They Pay?

method
index
Cash
92
Credit
81
Debit
119
Food Stamps
153

When is Veg-all Purchased?

day of week
Sun
18.5%
Mon
13.9%
Tue
11.0%
Wed
11.8%
Thu
11.0%
Fri
14.2%
Sat
19.7%
time of day
Morning
14.6%
Noon
18.4%
Afternoon
35.6%
Evening
24.4%
Late
6.9%

About Our Veg-all Consumer Insights

How do we know who buys Veg-all? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Veg-all consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.