Verity (Cosmetics) Consumer Insights

Who buys Verity (Cosmetics)?

A Verity (Cosmetics) consumer is generally higher income, Asian, and adolescent age. Verity (Cosmetics) consumers are more likely to purchase Verity (Cosmetics) during larger pantry stocking trips. Brands such as Frito-Lay, Almond Breeze, and Kellogg's also tend to be purchased in the same trip. See sample consumer insights data below.

Verity (Cosmetics) Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.79
% of Basket $ (median)
3.6%
Total Basket $ (median)
$50.22

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Verity (Cosmetics) Consumer Demographics

demographic
index
Female
98
Male
117
<24
125
25-34
89
35-44
103
45-54
107
55-64
108
65+
56
African American
53
Asian
221
Caucasian
87
Hispanic
117
demographic
index
Has Kids
101
No Kids
97
- $20k
47
$20k-40k
62
$40k-60k
79
$60k-80k
92
$80k-100k
134
$100k-125k
150
$125k +
146
No College
46
College
99
Adv. Degree
167

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Verity (Cosmetics) Basket Affinity & Size

brand
basket affinity
Frito-Lay 151.4x
Almond Breeze 136.2x
Kellogg's 86.1x
Yoplait 29.2x
basket size
index
Urgent Need (1-2 Items)
3
Express Lane (3-10 Items)
42
Fill Up (11-20 Items)
193
Pantry Stocking (21+ Items)
417

Where is Verity (Cosmetics) Purchased?

channels
index
Drug
0
Food
296
Mass
0
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Horizon Organic 1.7x
Almond Breeze 1.7x
Sabra 1.6x
Archer Farms 1.5x

How Did They Pay?

method
index
Cash
33
Credit
145
Debit
103
Food Stamps
40

When is Verity (Cosmetics) Purchased?

day of week
Sun
17.2%
Mon
15.6%
Tue
12.3%
Wed
11.4%
Thu
10.5%
Fri
15.5%
Sat
17.5%
time of day
Morning
22.5%
Noon
17.9%
Afternoon
33.4%
Evening
24.4%
Late
1.7%

About Our Verity (Cosmetics) Consumer Insights

How do we know who buys Verity (Cosmetics)? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Verity (Cosmetics) consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.