Wet N Wild Mega Last Consumer Insights

Who buys Wet N Wild Mega Last?

A Wet N Wild Mega Last consumer is generally very low income, Hispanic, and adolescent age. Wet N Wild Mega Last consumers are more likely to purchase Wet N Wild Mega Last during mid to large sized trips. Brands such as CoverGirl, TRESemme, and Febreze also tend to be purchased in the same trip. See sample consumer insights data below.

Wet N Wild Mega Last Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.99
% of Basket $ (median)
14.3%
Total Basket $ (median)
$13.93

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Wet N Wild Mega Last Consumer Demographics

demographic
index
Female
104
Male
58
<24
227
25-34
140
35-44
88
45-54
70
55-64
66
65+
61
African American
164
Asian
166
Caucasian
74
Hispanic
218
demographic
index
Has Kids
96
No Kids
110
- $20k
168
$20k-40k
149
$40k-60k
111
$60k-80k
94
$80k-100k
72
$100k-125k
57
$125k +
53
No College
134
College
98
Adv. Degree
67

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Wet N Wild Mega Last Basket Affinity & Size

brand
basket affinity
CoverGirl 31.2x
TRESemme 16.7x
Febreze 11.0x
Neutrogena 10.3x
basket size
index
Urgent Need (1-2 Items)
23
Express Lane (3-10 Items)
125
Fill Up (11-20 Items)
157
Pantry Stocking (21+ Items)
132

Where is Wet N Wild Mega Last Purchased?

channels
index
Beauty
38
Dollar
1038
Drug
870
Food
5
Gas & Convenience
0
Mass
46
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 1.7x
Hawaiian Punch 1.6x
TRESemme 1.6x
Marlboro Gold Pack 1.6x

How Did They Pay?

method
index
Cash
202
Credit
69
Debit
85
Food Stamps
41

When is Wet N Wild Mega Last Purchased?

day of week
Sun
12.7%
Mon
11.0%
Tue
12.9%
Wed
12.6%
Thu
13.4%
Fri
17.3%
Sat
20.2%
time of day
Morning
13.5%
Noon
14.6%
Afternoon
32.3%
Evening
30.0%
Late
9.5%

About Our Wet N Wild Mega Last Consumer Insights

How do we know who buys Wet N Wild Mega Last? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Wet N Wild Mega Last consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.