Wet N Wild Mega Last Consumer Insights

Who buys Wet N Wild Mega Last?

A Wet N Wild Mega Last consumer is generally very low income, Hispanic, and adolescent age. Wet N Wild Mega Last consumers are more likely to purchase Wet N Wild Mega Last during mid to large sized trips. Brands such as CoverGirl, TRESemme, and Febreze also tend to be purchased in the same trip. See sample consumer insights data below.

Wet N Wild Mega Last Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.99
% of Basket $ (median)
14.3%
Total Basket $ (median)
$13.93

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Wet N Wild Mega Last Consumer Demographics

demographic
index
Female
104
Male
58
<24
227
25-34
140
35-44
88
45-54
70
55-64
66
65+
61
African American
164
Asian
166
Caucasian
74
Hispanic
218
demographic
index
Has Kids
96
No Kids
110
- $20k
168
$20k-40k
149
$40k-60k
111
$60k-80k
94
$80k-100k
72
$100k-125k
57
$125k +
53
No College
134
College
98
Adv. Degree
67

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Wet N Wild Mega Last Basket Affinity & Size

brand
basket affinity
CoverGirl 31.2x
TRESemme 16.7x
Febreze 11.0x
Neutrogena 10.3x
basket size
index
Urgent Need (1-2 Items)
23
Express Lane (3-10 Items)
125
Fill Up (11-20 Items)
157
Pantry Stocking (21+ Items)
132

Where is Wet N Wild Mega Last Purchased?

channels
index
Beauty
38
Dollar
1038
Drug
870
Food
5
Gas & Convenience
0
Mass
46
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Marlboro 1.7x
Hawaiian Punch 1.6x
TRESemme 1.6x
Marlboro Gold Pack 1.6x

How Did They Pay?

method
index
Cash
202
Credit
69
Debit
85
Food Stamps
41

When is Wet N Wild Mega Last Purchased?

day of week
Sun
12.7%
Mon
11.0%
Tue
12.9%
Wed
12.6%
Thu
13.4%
Fri
17.3%
Sat
20.2%
time of day
Morning
13.5%
Noon
14.6%
Afternoon
32.3%
Evening
30.0%
Late
9.5%

Get More Wet N Wild Mega Last Data

Contact us for the latest Wet N Wild Mega Last consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Wet N Wild Mega Last consumers switch to?

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Why do consumers stop buying Wet N Wild Mega Last products?

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Which retailers do Wet N Wild Mega Last shoppers prefer to shop at?

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What motivates consumers to try Wet N Wild Mega Last products?

Research the Wet N Wild Mega Last Target Market

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Who actually buys Wet N Wild Mega Last? Do these consumers match the intended target market of Wet N Wild Mega Last?

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What motivates the target market to purchase Wet N Wild Mega Last?

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What other target market should Wet N Wild Mega Last look at?

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Which other brands have a similar target market?

About Our Wet N Wild Mega Last Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.