Whiskas Temptations Consumer Insights

Who buys Whiskas Temptations?

A Whiskas Temptations consumer is generally slightly lower income, Caucasian, and older age. Whiskas Temptations consumers are more likely to purchase Whiskas Temptations during larger pantry stocking trips. Brands such as Purina Friskies, Arm & Hammer, and Marie Callender's also tend to be purchased in the same trip. See sample consumer insights data below.

Whiskas Temptations Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$3.00
% of Basket $ (median)
5.5%
Total Basket $ (median)
$54.49

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Whiskas Temptations Consumer Demographics

demographic
index
Female
100
Male
98
<24
79
25-34
69
35-44
79
45-54
132
55-64
210
65+
171
African American
31
Asian
42
Caucasian
116
Hispanic
52
demographic
index
Has Kids
64
No Kids
182
- $20k
117
$20k-40k
113
$40k-60k
118
$60k-80k
105
$80k-100k
88
$100k-125k
85
$125k +
61
No College
135
College
92
Adv. Degree
97

Understand Whiskas Temptations Consumer Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Consumers

Whiskas Temptations Basket Affinity & Size

brand
basket affinity
Purina Friskies 39.2x
Arm & Hammer 6.8x
Marie Callender's 6.3x
Febreze 5.8x
basket size
index
Urgent Need (1-2 Items)
6
Express Lane (3-10 Items)
51
Fill Up (11-20 Items)
162
Pantry Stocking (21+ Items)
415

Where is Whiskas Temptations Purchased?

channels
index
Club
7
Dollar
216
Drug
17
Food
61
Gas & Convenience
3
Mass
161
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Purina Friskies 2.8x
Maxwell House 1.5x
Diet Mountain Dew 1.5x
Entenmann's 1.4x

How Did They Pay?

method
index
Cash
109
Credit
96
Debit
106
Food Stamps
49

When is Whiskas Temptations Purchased?

day of week
Sun
15.6%
Mon
12.7%
Tue
12.0%
Wed
12.1%
Thu
12.0%
Fri
16.4%
Sat
19.2%
time of day
Morning
16.2%
Noon
17.8%
Afternoon
35.2%
Evening
24.8%
Late
6.0%

About Our Whiskas Temptations Consumer Insights

How do we know who buys Whiskas Temptations? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Whiskas Temptations consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.