Wonka Kazoozles Consumer Insights

Who buys Wonka Kazoozles?

A Wonka Kazoozles consumer is generally very low income, African American, and adolescent age. Wonka Kazoozles consumers are more likely to purchase Wonka Kazoozles during larger pantry stocking trips. Brands such as Jack Link's, Skittles, and Gain also tend to be purchased in the same trip. See sample consumer insights data below.

Wonka Kazoozles Consumer Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Brand $ per Basket
$1.35
% of Basket $ (median)
6.3%
Total Basket $ (median)
$21.38

Access all the Data

Get in touch with our team to learn more about our InfoScout Insights™ platform. It includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Wonka Kazoozles Consumer Demographics

demographic
index
Female
100
Male
101
<24
159
25-34
139
35-44
86
45-54
91
55-64
59
65+
48
African American
124
Asian
35
Caucasian
107
Hispanic
92
demographic
index
Has Kids
111
No Kids
76
- $20k
202
$20k-40k
153
$40k-60k
91
$60k-80k
121
$80k-100k
63
$100k-125k
51
$125k +
33
No College
149
College
97
Adv. Degree
56

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Wonka Kazoozles Basket Affinity & Size

brand
basket affinity
Jack Link's 9.6x
Skittles 8.5x
Gain 8.3x
Olay 7.4x
basket size
index
Urgent Need (1-2 Items)
18
Express Lane (3-10 Items)
100
Fill Up (11-20 Items)
145
Pantry Stocking (21+ Items)
241

Where is Wonka Kazoozles Purchased?

channels
index
Dollar
1083
Drug
269
Food
1
Mass
135
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Totino's Party Pizza 2.2x
Diet Mountain Dew 2.2x
Armour 2.1x
Blue Bonnet 2.0x

How Did They Pay?

method
index
Cash
116
Credit
80
Debit
107
Food Stamps
151

When is Wonka Kazoozles Purchased?

day of week
Sun
15.2%
Mon
12.8%
Tue
10.9%
Wed
13.2%
Thu
14.3%
Fri
15.3%
Sat
18.3%
time of day
Morning
7.3%
Noon
13.2%
Afternoon
32.9%
Evening
37.1%
Late
9.6%

About Our Wonka Kazoozles Consumer Insights

How do we know who buys Wonka Kazoozles? InfoScout has hundreds of thousands of monthly active users uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. This is just a sample of the Wonka Kazoozles consumer and demographic data we get from millions of receipts. Get in touch with our team to learn more about the full power of our InfoScout Insights™ platform.