World Gourmet Sensible Portions Consumer Insights

Who buys World Gourmet Sensible Portions?

A World Gourmet Sensible Portions consumer is generally higher income, Caucasian, and lower middle age. World Gourmet Sensible Portions consumers are more likely to purchase World Gourmet Sensible Portions during larger pantry stocking trips. Brands such as Dannon Danimals, Taylor Farms, and Weight Watchers Smart Ones also tend to be purchased in the same trip. Sample consumer insights data below.

World Gourmet Sensible Portions Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Data shown is from 2014-2015. Contact us for real-time data.

Brand $ per Basket
$3.98
% of Basket $ (median)
4.5%
Total Basket $ (median)
$87.64

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

World Gourmet Sensible Portions Consumer Demographics

demographic
index
Female
101
Male
95
<24
84
25-34
95
35-44
106
45-54
99
55-64
94
65+
105
African American
65
Asian
94
Caucasian
106
Hispanic
70
demographic
index
Has Kids
108
No Kids
82
- $20k
73
$20k-40k
89
$40k-60k
87
$60k-80k
105
$80k-100k
111
$100k-125k
117
$125k +
116
No College
77
College
103
Adv. Degree
114

Understand World Gourmet Sensible Portions Consumer Behavior

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World Gourmet Sensible Portions Basket Affinity & Size

basket size
index
Urgent Need (1-2 Items)
5
Express Lane (3-10 Items)
44
Fill Up (11-20 Items)
159
Pantry Stocking (21+ Items)
446

Where is World Gourmet Sensible Portions Purchased?

channels
index
Beauty
8
Club
258
Dollar
1
Drug
10
Food
46
Gas & Convenience
1
Mass
124
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Gerber Graduates 1.4x
YoCrunch 1.4x
Yoplait Light 1.3x
General Mills Fiber One 1.3x

How Did They Pay?

method
index
Cash
68
Credit
108
Debit
111
Food Stamps
104

When is World Gourmet Sensible Portions Purchased?

day of week
Sun
18.1%
Mon
13.9%
Tue
11.7%
Wed
11.5%
Thu
12.1%
Fri
14.7%
Sat
18.1%
time of day
Morning
15.5%
Noon
19.9%
Afternoon
34.9%
Evening
25.0%
Late
4.8%

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other brands do World Gourmet Sensible Portions consumers purchase?

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Why do World Gourmet Sensible Portions consumers try new brands?

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Where do World Gourmet Sensible Portions consumers prefer to shop?

Clients

Example InfoScout clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the World Gourmet Sensible Portions Target Market

Arrow and target

Who actually buys World Gourmet Sensible Portions? Do these consumers match the intended target market of World Gourmet Sensible Portions?

Thought bubble

What motivates the target market to purchase World Gourmet Sensible Portions?

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What other target market should World Gourmet Sensible Portions look at?

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Which other brands have a similar target market?

About Our World Gourmet Sensible Portions Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.