Yardley London Consumer Insights

Who buys Yardley London?

A Yardley London consumer is generally very low income, African American, and adolescent age. Yardley London consumers are more likely to purchase Yardley London during larger pantry stocking trips. Brands such as Olay, Cottonelle, and CoverGirl also tend to be purchased in the same trip. See sample consumer insights data below.

Yardley London Basket Penetration

We analyzed our users' shopping receipts to generate this sample basket penetration data.

Brand $ per Basket
$1.98
% of Basket $ (median)
8.6%
Total Basket $ (median)
$22.93

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Yardley London Consumer Demographics

demographic
index
Female
101
Male
89
<24
180
25-34
103
35-44
94
45-54
91
55-64
113
65+
106
African American
294
Asian
189
Caucasian
73
Hispanic
135
demographic
index
Has Kids
88
No Kids
128
- $20k
185
$20k-40k
113
$40k-60k
113
$60k-80k
108
$80k-100k
57
$100k-125k
89
$125k +
53
No College
90
College
108
Adv. Degree
74

Understand Yardley London Consumer Behavior

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Yardley London Basket Affinity & Size

brand
basket affinity
Olay 15.6x
Cottonelle 11.2x
CoverGirl 10.6x
Softsoap 9.9x
basket size
index
Urgent Need (1-2 Items)
13
Express Lane (3-10 Items)
109
Fill Up (11-20 Items)
179
Pantry Stocking (21+ Items)
183

Where is Yardley London Purchased?

channels
index
Beauty
33
Dollar
249
Drug
958
Food
12
Mass
60
regions
hover to view index

What Else Do They Buy?

brand
household affinity
Scott 1.8x
Jennie-O 1.6x
Goya 1.5x
Cottonelle 1.5x

How Did They Pay?

method
index
Cash
197
Credit
68
Debit
91
Food Stamps
36

When is Yardley London Purchased?

day of week
Sun
13.9%
Mon
12.1%
Tue
12.5%
Wed
17.8%
Thu
12.4%
Fri
12.7%
Sat
18.6%
time of day
Morning
12.6%
Noon
19.9%
Afternoon
31.9%
Evening
28.1%
Late
7.6%

Get More Yardley London Data

Contact us for the latest Yardley London consumer demographic and purchase data.

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Find Answers to Questions

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Which brands do Yardley London consumers switch to?

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Why do consumers stop buying Yardley London products?

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Which retailers do Yardley London shoppers prefer to shop at?

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What motivates consumers to try Yardley London products?

Research the Yardley London Target Market

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Who actually buys Yardley London? Do these consumers match the intended target market of Yardley London?

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What motivates the target market to buy Yardley London?

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What other target market should Yardley London look at?

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Which other brands have a similar target market?

About Our Yardley London Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.