ALLSUP'S Shopper Insights

Who shops at ALLSUP'S? ALLSUP'S shoppers are generally very high income, Hispanic, and upper middle age. ALLSUP'S shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real ALLSUP'S shoppers.

ALLSUP'S Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
37.0
Avg Basket Size (units)
2.7
Avg Basket Size ($)
$20.07

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

ALLSUP'S Shopper Demographics

demographic
index
Female
100
Male
103
<24
80
25-34
75
35-44
30
45-54
315
55-64
28
65+
1
African American
10
Asian
2
Caucasian
109
Hispanic
185
demographic
index
Has Kids
47
No Kids
214
- $20k
152
$20k-40k
36
$40k-60k
68
$60k-80k
29
$80k-100k
15
$100k-125k
42
$125k +
448
No College
100
College
109
Adv. Degree
58

Understand ALLSUP'S Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
4.8%
Mon
19.4%
Tue
18.1%
Wed
15.7%
Thu
12.5%
Fri
21.7%
Sat
7.9%

ALLSUP'S Basket Size

type
index
Urgent Need (1-2 Items)
158
Express Lane (3-10 Items)
105
Fill Up (11-20 Items)
4

Which Retailers are Popular With ALLSUP'S Shoppers?

retailers
affinity
Shell 6.8x
HEB 6.1x
Albertsons 4.6x
Family Dollar 4.0x
channels
affinity
Gas & Convenience 6.6x
Dollar 2.7x
Mass 1.1x
Beauty 0.9x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do ALLSUP'S shoppers shop at?

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How do ALLSUP'S shoppers shop during holidays?

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What items do ALLSUP'S shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the ALLSUP'S Target Market

Arrow and target

Who actually shops at ALLSUP'S? Do these shoppers fit the intended target market of ALLSUP'S?

Thought bubble

What motivates the target market to shop at ALLSUP'S?

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What other target market should ALLSUP'S look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us