Berkeley bowl Shopper Insights

Who shops at Berkeley bowl? berkeley bowl shoppers are generally higher income, Asian, and young adult age. berkeley bowl shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real berkeley bowl shoppers.

Berkeley bowl Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
29.3
Avg Basket Size (units)
11.6
Avg Basket Size ($)
$39.99

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Berkeley bowl Shopper Demographics

demographic
index
Female
96
Male
139
<24
142
25-34
178
35-44
92
45-54
20
55-64
104
65+
3
African American
73
Asian
641
Caucasian
52
Hispanic
14
demographic
index
Has Kids
103
No Kids
93
- $20k
66
$20k-40k
37
$40k-60k
84
$60k-80k
91
$80k-100k
89
$100k-125k
181
$125k +
176
No College
40
College
94
Adv. Degree
198

Understand Berkeley bowl Shopper Behavior

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When Do They Shop?

time of day
Sun
14.2%
Mon
16.8%
Tue
11.4%
Wed
13.9%
Thu
13.4%
Fri
14.1%
Sat
16.2%

Berkeley bowl Basket Size

type
index
Urgent Need (1-2 Items)
47
Express Lane (3-10 Items)
115
Fill Up (11-20 Items)
176
Pantry Stocking (21+ Items)
135

Which Retailers are Popular With Berkeley bowl Shoppers?

retailers
affinity
Trader Joe's 15.9x
Whole Foods 8.9x
Safeway 8.1x
Smart & Final 7.7x
channels
affinity
Food 2.1x
Pet 2.1x
Drug 0.8x
Liquor 0.7x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Berkeley bowl shoppers shop at?

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How do Berkeley bowl shoppers shop during holidays?

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What items do Berkeley bowl shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Berkeley bowl Target Market

Arrow and target

Who actually shops at Berkeley bowl? Do these shoppers fit the intended target market of Berkeley bowl?

Thought bubble

What motivates the target market to shop at Berkeley bowl?

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What other target market should Berkeley bowl look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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