Bodega Latina Shopper Insights

Who shops at Bodega Latina? Bodega Latina shoppers are generally very low income, Hispanic, and adolescent age. Bodega Latina shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Bodega Latina shoppers.

Bodega Latina Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
33.7
Avg Basket Size (units)
12.8
Avg Basket Size ($)
$31.94

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Bodega Latina Shopper Demographics

demographic
index
Female
96
Male
138
<24
491
25-34
154
35-44
66
45-54
64
55-64
59
65+
21
African American
22
Asian
155
Caucasian
11
Hispanic
837
demographic
index
Has Kids
102
No Kids
96
- $20k
262
$20k-40k
159
$40k-60k
111
$60k-80k
96
$80k-100k
45
$100k-125k
38
$125k +
28
No College
161
College
99
Adv. Degree
36

Understand Bodega Latina Shopper Behavior

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When Do They Shop?

time of day
Sun
14.0%
Mon
13.0%
Tue
11.9%
Wed
20.2%
Thu
13.2%
Fri
12.4%
Sat
15.3%

Bodega Latina Basket Size

type
index
Urgent Need (1-2 Items)
40
Express Lane (3-10 Items)
109
Fill Up (11-20 Items)
183
Pantry Stocking (21+ Items)
174

Which Retailers are Popular With Bodega Latina Shoppers?

retailers
affinity
Stater Bros. 15.5x
99 Cents Only 15.4x
Smart & Final 10.1x
Winco Foods 3.3x
channels
affinity
Club 2.1x
Food 1.5x
Dollar 1.5x
Drug 1.2x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Bodega Latina shoppers shop at?

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How do Bodega Latina shoppers shop during holidays?

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What items do Bodega Latina shoppers buy?

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Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Bodega Latina Target Market

Arrow and target

Who actually shops at Bodega Latina? Do these shoppers fit the intended target market of Bodega Latina?

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What motivates the target market to shop at Bodega Latina?

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What other target market should Bodega Latina look at?

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Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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