Brookshire Grocery Co. Shopper Insights

Who shops at Brookshire Grocery Co.?

A Brookshire Grocery Co. shopper is generally higher income, African American, and adolescent age. Brookshire Grocery Co. shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Brookshire Grocery Co. shoppers.

Brookshire Grocery Co. Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
26.4
Avg Basket Size (units)
10.2
Avg Basket Size ($)
$38.44

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Brookshire Grocery Co. Shopper Demographics

demographic
index
Female
103
Male
76
<24
198
25-34
107
35-44
84
45-54
104
55-64
119
65+
73
African American
138
Asian
22
Caucasian
116
Hispanic
31
demographic
index
Has Kids
97
No Kids
107
- $20k
105
$20k-40k
95
$40k-60k
119
$60k-80k
93
$80k-100k
79
$100k-125k
140
$125k +
69
No College
146
College
96
Adv. Degree
68

Understand Brookshire Grocery Co. Shopper Behavior

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When Do They Shop?

time of day
Sun
15.5%
Mon
14.0%
Tue
13.4%
Wed
12.5%
Thu
12.1%
Fri
15.8%
Sat
16.7%

Brookshire Grocery Co. Basket Size

type
index
Urgent Need (1-2 Items)
66
Express Lane (3-10 Items)
121
Fill Up (11-20 Items)
132
Pantry Stocking (21+ Items)
105

Which Retailers are Popular With Brookshire Grocery Co. Shoppers?

retailers
affinity
HEB 4.7x
Shell 4.4x
Family Dollar 3.8x
Dollar General 3.2x
channels
affinity
Dollar 2.3x
Mass 1.5x
Beauty 1.1x
Gas & Convenience 1.1x

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.