Broulims Super Market Shopper Insights

Who shops at Broulims Super Market?

A Broulims Super Market shopper is generally lower income, Caucasian, and upper middle age. Broulims Super Market shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Broulims Super Market shoppers.

Broulims Super Market Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
32.3
Avg Basket Size (units)
8.2
Avg Basket Size ($)
$25.0

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Broulims Super Market Shopper Demographics

demographic
index
Female
108
Male
31
<24
69
25-34
79
35-44
28
45-54
320
55-64
15
65+
11
Asian
37
Caucasian
127
Hispanic
9
demographic
index
Has Kids
138
No Kids
18
- $20k
197
$20k-40k
400
$40k-60k
25
$60k-80k
6
$80k-100k
68
$100k-125k
18
$125k +
1
No College
400
College
49
Adv. Degree
1

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When Do They Shop?

time of day
Sun
1.0%
Mon
16.6%
Tue
12.0%
Wed
8.7%
Thu
7.0%
Fri
17.0%
Sat
37.8%

Broulims Super Market Basket Size

type
index
Urgent Need (1-2 Items)
81
Express Lane (3-10 Items)
119
Fill Up (11-20 Items)
100
Pantry Stocking (21+ Items)
98

Which Retailers are Popular With Broulims Super Market Shoppers?

retailers
affinity
Winco Foods 20.8x
Albertsons 7.6x
IGA 3.4x
Family Dollar 3.0x
channels
affinity
Food 1.8x
Mass 1.0x
Drug 0.9x
Dollar 0.7x

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More Shopping Trips Captured
1 in every 500 Shopping Trips

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.