BYERLY'S Shopper Insights

Who shops at BYERLY'S?

A BYERLY'S shopper is generally very high income, Caucasian, and senior age. BYERLY'S shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real BYERLY'S shoppers.

BYERLY'S Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
42.5
Avg Basket Size (units)
8.5
Avg Basket Size ($)
$32.56

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

BYERLY'S Shopper Demographics

demographic
index
Female
93
Male
167
<24
68
25-34
90
35-44
90
45-54
107
55-64
111
65+
294
African American
20
Asian
103
Caucasian
117
Hispanic
6
demographic
index
Has Kids
77
No Kids
150
- $20k
40
$20k-40k
83
$40k-60k
35
$60k-80k
107
$80k-100k
97
$100k-125k
132
$125k +
220
No College
35
College
103
Adv. Degree
158

Understand BYERLY'S Shopper Behavior

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When Do They Shop?

time of day
Sun
17.1%
Mon
11.4%
Tue
10.1%
Wed
13.1%
Thu
9.0%
Fri
15.7%
Sat
23.6%

BYERLY'S Basket Size

type
index
Urgent Need (1-2 Items)
72
Express Lane (3-10 Items)
127
Fill Up (11-20 Items)
117
Pantry Stocking (21+ Items)
82

Which Retailers are Popular With BYERLY'S Shoppers?

retailers
affinity
SuperValu 44.8x
Target 4.6x
Trader Joe's 4.3x
Whole Foods 3.6x
channels
affinity
Beauty 2.7x
Liquor 2.2x
Club 1.9x
Food 1.5x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Get data on yesterday's purchases today.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.