BYERLY'S Shopper Insights

Who shops at BYERLY'S? A BYERLY'S shopper is generally very high income, Caucasian, and senior age. BYERLY'S shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real BYERLY'S shoppers.

BYERLY'S Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
42.5
Avg Basket Size (units)
8.5
Avg Basket Size ($)
$32.56

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

BYERLY'S Shopper Demographics

demographic
index
Female
93
Male
167
<24
68
25-34
90
35-44
90
45-54
107
55-64
111
65+
294
African American
20
Asian
103
Caucasian
117
Hispanic
6
demographic
index
Has Kids
77
No Kids
150
- $20k
40
$20k-40k
83
$40k-60k
35
$60k-80k
107
$80k-100k
97
$100k-125k
132
$125k +
220
No College
35
College
103
Adv. Degree
158

Understand BYERLY'S Shopper Behavior

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When Do They Shop?

time of day
Sun
17.1%
Mon
11.4%
Tue
10.1%
Wed
13.1%
Thu
9.0%
Fri
15.7%
Sat
23.6%

BYERLY'S Basket Size

type
index
Urgent Need (1-2 Items)
72
Express Lane (3-10 Items)
127
Fill Up (11-20 Items)
117
Pantry Stocking (21+ Items)
82

Which Retailers are Popular With BYERLY'S Shoppers?

retailers
affinity
SuperValu 44.8x
Target 4.6x
Trader Joe's 4.3x
Whole Foods 3.6x
channels
affinity
Beauty 2.7x
Liquor 2.2x
Club 1.9x
Food 1.5x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do BYERLY'S shoppers shop at?

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How do BYERLY'S shoppers shop during holidays?

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What items do BYERLY'S shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the BYERLY'S Target Market

Arrow and target

Who actually shops at BYERLY'S? Do these shoppers fit the intended target market of BYERLY'S?

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What motivates the target market to shop at BYERLY'S?

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What other target market should BYERLY'S look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us