Cash saver Shopper Insights

Who shops at Cash saver?

A cash saver shopper is generally very low income, African American, and older age. cash saver shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real cash saver shoppers.

Cash saver Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
32.2
Avg Basket Size (units)
10.9
Avg Basket Size ($)
$29.98

Get Better Data

Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Cash saver Shopper Demographics

demographic
index
Female
98
Male
121
<24
101
25-34
82
35-44
86
45-54
111
55-64
182
65+
137
African American
276
Asian
16
Caucasian
112
Hispanic
23
demographic
index
Has Kids
93
No Kids
115
- $20k
185
$20k-40k
179
$40k-60k
90
$60k-80k
126
$80k-100k
37
$100k-125k
63
$125k +
23
No College
194
College
89
Adv. Degree
45

Understand Cash saver Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
16.2%
Mon
12.7%
Tue
12.5%
Wed
12.1%
Thu
11.6%
Fri
15.9%
Sat
18.9%

Cash saver Basket Size

type
index
Urgent Need (1-2 Items)
44
Express Lane (3-10 Items)
135
Fill Up (11-20 Items)
146
Pantry Stocking (21+ Items)
116

Which Retailers are Popular With Cash saver Shoppers?

retailers
affinity
Dollar General 5.3x
Houchens Industries 5.1x
Shell 4.6x
Family Dollar 3.2x
channels
affinity
Gas & Convenience 3.1x
Dollar 2.5x
Liquor 1.6x
Mass 1.4x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Cash saver shoppers shop at?

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How do Cash saver shoppers shop during holidays?

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What items do Cash saver shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Cash saver Target Market

Arrow and target

Who actually shops at Cash saver? Do these shoppers fit the intended target market of Cash saver?

Thought bubble

What motivates the target market to shop at Cash saver?

magnifying glass

What other target market should Cash saver look at?

venn diagram

Which other retailers have a similar target market?

About Our Cash saver Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.