Cost Less Foods Shopper Insights

Who shops at Cost Less Foods?

A Cost Less Foods shopper is generally very low income, Hispanic, and adolescent age. Cost Less Foods shoppers tend to make larger pantry stocking trips. The sample shopper insights data below comes from receipts of real Cost Less Foods shoppers.

Cost Less Foods Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
26.8
Avg Basket Size (units)
14.5
Avg Basket Size ($)
$33.97

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  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
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Cost Less Foods Shopper Demographics

demographic
index
Female
99
Male
108
<24
483
25-34
62
35-44
102
45-54
74
55-64
163
65+
2
African American
150
Asian
20
Caucasian
57
Hispanic
558
demographic
index
Has Kids
106
No Kids
88
- $20k
398
$20k-40k
119
$40k-60k
71
$60k-80k
98
$80k-100k
62
$100k-125k
58
$125k +
19
No College
118
College
100
Adv. Degree
80

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When Do They Shop?

time of day
Sun
17.6%
Mon
13.5%
Tue
13.0%
Wed
11.8%
Thu
12.0%
Fri
16.4%
Sat
15.7%

Cost Less Foods Basket Size

type
index
Urgent Need (1-2 Items)
30
Express Lane (3-10 Items)
106
Fill Up (11-20 Items)
194
Pantry Stocking (21+ Items)
206

Which Retailers are Popular With Cost Less Foods Shoppers?

retailers
affinity
Smart & Final 13.3x
99 Cents Only 9.1x
Winco Foods 8.2x
Costco 4.1x
channels
affinity
Dollar 1.6x
Drug 1.5x
Food 1.4x
Club 1.4x

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More Shopping Trips Captured
1 in every 500 Shopping Trips

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.