CTOWN SUPERMARKET Shopper Insights

Who shops at CTOWN SUPERMARKET?

A CTOWN SUPERMARKET shopper is generally very low income, Hispanic, and adolescent age. CTOWN SUPERMARKET shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real CTOWN SUPERMARKET shoppers.

CTOWN SUPERMARKET Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
29.0
Avg Basket Size (units)
7.3
Avg Basket Size ($)
$21.55

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

CTOWN SUPERMARKET Shopper Demographics

demographic
index
Female
97
Male
132
<24
263
25-34
104
35-44
109
45-54
88
55-64
49
65+
5
African American
268
Asian
149
Caucasian
40
Hispanic
520
demographic
index
Has Kids
88
No Kids
126
- $20k
274
$20k-40k
165
$40k-60k
63
$60k-80k
75
$80k-100k
66
$100k-125k
58
$125k +
73
No College
125
College
89
Adv. Degree
123

Understand CTOWN SUPERMARKET Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
16.6%
Mon
14.2%
Tue
13.3%
Wed
13.7%
Thu
13.1%
Fri
11.5%
Sat
17.7%

CTOWN SUPERMARKET Basket Size

type
index
Urgent Need (1-2 Items)
72
Express Lane (3-10 Items)
140
Fill Up (11-20 Items)
106
Pantry Stocking (21+ Items)
51

Which Retailers are Popular With CTOWN SUPERMARKET Shoppers?

retailers
affinity
A&P 15.9x
Wakefern 7.6x
BJ's 6.8x
RiteAid 6.8x
channels
affinity
Drug 2.5x
Food 1.9x
Gas & Convenience 1.2x
Beauty 0.8x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Get data on yesterday's purchases today.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.