Dans Supermarket Shopper Insights

Who shops at Dans Supermarket? A Dans Supermarket shopper is generally very high income, Caucasian, and lower middle age. Dans Supermarket shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Dans Supermarket shoppers.

Dans Supermarket Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
13.6
Avg Basket Size (units)
11.3
Avg Basket Size ($)
$36.55

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Dans Supermarket Shopper Demographics

demographic
index
Female
99
Male
105
<24
10
25-34
78
35-44
148
45-54
77
55-64
51
65+
40
African American
1
Asian
10
Caucasian
122
Hispanic
8
demographic
index
Has Kids
128
No Kids
40
- $20k
27
$20k-40k
19
$40k-60k
39
$60k-80k
131
$80k-100k
94
$100k-125k
147
$125k +
262
No College
37
College
109
Adv. Degree
127

Understand Dans Supermarket Shopper Behavior

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When Do They Shop?

time of day
Sun
17.0%
Mon
15.3%
Tue
11.3%
Wed
12.4%
Thu
11.7%
Fri
14.5%
Sat
17.8%

Dans Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
51
Express Lane (3-10 Items)
119
Fill Up (11-20 Items)
157
Pantry Stocking (21+ Items)
137

Which Retailers are Popular With Dans Supermarket Shoppers?

retailers
affinity
Hy-Vee 5.1x
Sam's Club 4.7x
Shell 4.4x
SuperValu 3.8x
channels
affinity
Liquor 2.5x
Club 2.0x
Pet 1.5x
Mass 1.5x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Dans Supermarket shoppers shop at?

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How do Dans Supermarket shoppers shop during holidays?

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What items do Dans Supermarket shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Dans Supermarket Target Market

Arrow and target

Who actually shops at Dans Supermarket? Do these shoppers fit the intended target market of Dans Supermarket?

Thought bubble

What motivates the target market to shop at Dans Supermarket?

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What other target market should Dans Supermarket look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

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