Delhaize America Shopper Insights

Who shops at Delhaize America?

A Delhaize America shopper is generally median income, African American, and upper middle age. Delhaize America shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Delhaize America shoppers.

Delhaize America Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
22.7
Avg Basket Size (units)
10.8
Avg Basket Size ($)
$33.05

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Delhaize America Shopper Demographics

demographic
index
Female
101
Male
95
<24
92
25-34
96
35-44
97
45-54
112
55-64
107
65+
76
African American
176
Asian
27
Caucasian
113
Hispanic
31
demographic
index
Has Kids
99
No Kids
102
- $20k
100
$20k-40k
108
$40k-60k
99
$60k-80k
113
$80k-100k
98
$100k-125k
93
$125k +
80
No College
109
College
98
Adv. Degree
99

Understand Delhaize America Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
19.1%
Mon
13.8%
Tue
12.0%
Wed
12.2%
Thu
11.2%
Fri
14.0%
Sat
17.7%

Delhaize America Basket Size

type
index
Urgent Need (1-2 Items)
57
Express Lane (3-10 Items)
122
Fill Up (11-20 Items)
139
Pantry Stocking (21+ Items)
126

Which Retailers are Popular With Delhaize America Shoppers?

retailers
affinity
Price Chopper 3.8x
Wawa 3.2x
SuperValu 2.8x
Ahold 2.6x
channels
affinity
Dollar 1.6x
Food 1.5x
Pet 1.3x
Gas & Convenience 1.2x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Rapid consumer and shopper insights.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.