Discount Drug Mart Shopper Insights

Who shops at Discount Drug Mart?

A Discount Drug Mart shopper is generally median income, Caucasian, and adolescent age. Discount Drug Mart shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Discount Drug Mart shoppers.

Discount Drug Mart Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
34.0
Avg Basket Size (units)
5.6
Avg Basket Size ($)
$21.4

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Discount Drug Mart Shopper Demographics

demographic
index
Female
101
Male
90
<24
479
25-34
71
35-44
92
45-54
92
55-64
118
65+
65
African American
40
Asian
22
Caucasian
124
Hispanic
18
demographic
index
Has Kids
82
No Kids
139
- $20k
138
$20k-40k
65
$40k-60k
79
$60k-80k
190
$80k-100k
69
$100k-125k
93
$125k +
66
No College
103
College
104
Adv. Degree
77

Understand Discount Drug Mart Shopper Behavior

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When Do They Shop?

time of day
Sun
16.2%
Mon
12.1%
Tue
12.4%
Wed
14.3%
Thu
12.9%
Fri
15.9%
Sat
16.1%

Discount Drug Mart Basket Size

type
index
Urgent Need (1-2 Items)
95
Express Lane (3-10 Items)
136
Fill Up (11-20 Items)
65
Pantry Stocking (21+ Items)
32

Which Retailers are Popular With Discount Drug Mart Shoppers?

retailers
affinity
Giant Eagle 24.2x
Speedway 7.9x
Houchens Industries 4.6x
IGA 4.1x
channels
affinity
Drug 2.6x
Pet 1.4x
Dollar 1.4x
Beauty 1.3x

Get More Data

Learn more about Discount Drug Mart shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Discount Drug Mart shoppers shop at?

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How do Discount Drug Mart shoppers shop during holidays?

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What items do Discount Drug Mart shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Discount Drug Mart Target Market

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Who actually shops at Discount Drug Mart? Do these shoppers fit the intended target market of Discount Drug Mart?

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What motivates the target market to shop at Discount Drug Mart?

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What other target market should Discount Drug Mart look at?

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Which other retailers have a similar target market?

About Our Discount Drug Mart Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.