Flowers foods str Shopper Insights

Who shops at Flowers foods str?

A flowers foods str shopper is generally very low income, African American, and older age. flowers foods str shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real flowers foods str shoppers.

Flowers foods str Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
29.0
Avg Basket Size (units)
4.9
Avg Basket Size ($)
$8.21

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Flowers foods str Shopper Demographics

demographic
index
Female
105
Male
55
<24
97
25-34
71
35-44
112
45-54
94
55-64
149
65+
107
African American
142
Asian
42
Caucasian
111
Hispanic
53
demographic
index
Has Kids
102
No Kids
96
- $20k
310
$20k-40k
144
$40k-60k
104
$60k-80k
85
$80k-100k
91
$100k-125k
24
$125k +
11
No College
158
College
95
Adv. Degree
57

Understand Flowers foods str Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
3.8%
Mon
15.4%
Tue
15.3%
Wed
17.3%
Thu
15.9%
Fri
15.8%
Sat
16.4%

Flowers foods str Basket Size

type
index
Urgent Need (1-2 Items)
82
Express Lane (3-10 Items)
159
Fill Up (11-20 Items)
58
Pantry Stocking (21+ Items)
9

Which Retailers are Popular With Flowers foods str Shoppers?

retailers
affinity
Southeastern Grocers 5.1x
Delhaize America 4.8x
Dollar General 3.6x
Family Dollar 3.4x
channels
affinity
Dollar 2.6x
Gas & Convenience 1.3x
Food 1.2x
Liquor 1.1x

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More Shopping Trips Captured
1 in every 500 Shopping Trips

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.