Freshfields farm Shopper Insights

Who shops at Freshfields farm?

A freshfields farm shopper is generally median income, Hispanic, and senior age. freshfields farm shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real freshfields farm shoppers.

Freshfields farm Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
36.1
Avg Basket Size (units)
10.3
Avg Basket Size ($)
$36.1

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Freshfields farm Shopper Demographics

demographic
index
Female
104
Male
60
<24
9
25-34
85
35-44
109
45-54
116
55-64
82
65+
145
African American
70
Asian
86
Caucasian
100
Hispanic
115
demographic
index
Has Kids
90
No Kids
121
- $20k
83
$20k-40k
107
$40k-60k
117
$60k-80k
149
$80k-100k
78
$100k-125k
17
$125k +
108
No College
112
College
95
Adv. Degree
107

Understand Freshfields farm Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
19.9%
Mon
12.2%
Tue
11.4%
Wed
10.4%
Thu
10.7%
Fri
15.0%
Sat
20.4%

Freshfields farm Basket Size

type
index
Urgent Need (1-2 Items)
36
Express Lane (3-10 Items)
127
Fill Up (11-20 Items)
201
Pantry Stocking (21+ Items)
106

Which Retailers are Popular With Freshfields farm Shoppers?

retailers
affinity
Publix 11.8x
Southeastern Grocers 8.8x
Circle K 3.6x
BJ's 3.0x
channels
affinity
Liquor 4.4x
Food 1.4x
Drug 1.3x
Beauty 1.2x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Freshfields farm shoppers shop at?

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How do Freshfields farm shoppers shop during holidays?

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What items do Freshfields farm shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Freshfields farm Target Market

Arrow and target

Who actually shops at Freshfields farm? Do these shoppers fit the intended target market of Freshfields farm?

Thought bubble

What motivates the target market to shop at Freshfields farm?

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What other target market should Freshfields farm look at?

venn diagram

Which other retailers have a similar target market?

About Our Freshfields farm Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.