Gerritys Supermarket Shopper Insights

Who shops at Gerritys Supermarket?

A Gerritys Supermarket shopper is generally very low income, Asian, and young adult age. Gerritys Supermarket shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Gerritys Supermarket shoppers.

Gerritys Supermarket Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
26.8
Avg Basket Size (units)
10.3
Avg Basket Size ($)
$28.84

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Gerritys Supermarket Shopper Demographics

demographic
index
Female
91
Male
178
<24
136
25-34
173
35-44
71
45-54
96
55-64
35
65+
17
African American
3
Asian
143
Caucasian
116
Hispanic
2
demographic
index
Has Kids
68
No Kids
169
- $20k
304
$20k-40k
121
$40k-60k
107
$60k-80k
93
$80k-100k
61
$100k-125k
35
$125k +
49
No College
84
College
106
Adv. Degree
88

Understand Gerritys Supermarket Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
13.4%
Mon
13.9%
Tue
23.9%
Wed
11.3%
Thu
10.5%
Fri
11.2%
Sat
15.7%

Gerritys Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
54
Express Lane (3-10 Items)
126
Fill Up (11-20 Items)
133
Pantry Stocking (21+ Items)
126

Which Retailers are Popular With Gerritys Supermarket Shoppers?

retailers
affinity
Weis Markets 35.9x
Price Chopper 31.3x
Wegmans 8.8x
KMart 4.2x
channels
affinity
Liquor 4.2x
Pet 2.5x
Gas & Convenience 1.8x
Food 1.5x

Get More Data

Learn more about Gerritys Supermarket shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Gerritys Supermarket shoppers shop at?

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How do Gerritys Supermarket shoppers shop during holidays?

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What items do Gerritys Supermarket shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Gerritys Supermarket Target Market

Arrow and target

Who actually shops at Gerritys Supermarket? Do these shoppers fit the intended target market of Gerritys Supermarket?

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What motivates the target market to shop at Gerritys Supermarket?

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What other target market should Gerritys Supermarket look at?

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Which other retailers have a similar target market?

About Our Gerritys Supermarket Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.