Island Pacific Supermarket Shopper Insights

Who shops at Island Pacific Supermarket?

A Island Pacific Supermarket shopper is generally very low income, Asian, and adolescent age. Island Pacific Supermarket shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Island Pacific Supermarket shoppers.

Island Pacific Supermarket Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
41.9
Avg Basket Size (units)
7.8
Avg Basket Size ($)
$35.48

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Island Pacific Supermarket Shopper Demographics

demographic
index
Female
93
Male
162
<24
221
25-34
115
35-44
102
45-54
85
55-64
63
65+
15
African American
11
Asian
1039
Caucasian
6
Hispanic
18
demographic
index
Has Kids
91
No Kids
120
- $20k
187
$20k-40k
155
$40k-60k
111
$60k-80k
98
$80k-100k
78
$100k-125k
38
$125k +
40
No College
71
College
118
Adv. Degree
47

Understand Island Pacific Supermarket Shopper Behavior

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When Do They Shop?

time of day
Sun
16.2%
Mon
12.6%
Tue
12.3%
Wed
13.8%
Thu
12.4%
Fri
13.2%
Sat
19.5%

Island Pacific Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
67
Express Lane (3-10 Items)
132
Fill Up (11-20 Items)
138
Pantry Stocking (21+ Items)
56

Which Retailers are Popular With Island Pacific Supermarket Shoppers?

retailers
affinity
99 Cents Only 11.0x
Smart & Final 10.3x
Safeway 5.6x
Costco 4.8x
channels
affinity
Club 2.4x
Food 1.5x
Drug 1.2x
Dollar 1.1x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Rapid consumer and shopper insights.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.