Jons Marketplace Shopper Insights

Who shops at Jons Marketplace?

A Jons Marketplace shopper is generally very low income, Asian, and young adult age. Jons Marketplace shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Jons Marketplace shoppers.

Jons Marketplace Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
35.7
Avg Basket Size (units)
9.0
Avg Basket Size ($)
$24.03

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Jons Marketplace Shopper Demographics

demographic
index
Female
92
Male
173
<24
91
25-34
117
35-44
96
45-54
105
55-64
87
65+
18
African American
4
Asian
254
Caucasian
78
Hispanic
158
demographic
index
Has Kids
102
No Kids
95
- $20k
171
$20k-40k
143
$40k-60k
83
$60k-80k
88
$80k-100k
49
$100k-125k
88
$125k +
108
No College
77
College
107
Adv. Degree
93

Understand Jons Marketplace Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
12.8%
Mon
12.8%
Tue
11.1%
Wed
12.7%
Thu
16.1%
Fri
18.3%
Sat
16.1%

Jons Marketplace Basket Size

type
index
Urgent Need (1-2 Items)
55
Express Lane (3-10 Items)
136
Fill Up (11-20 Items)
148
Pantry Stocking (21+ Items)
73

Which Retailers are Popular With Jons Marketplace Shoppers?

retailers
affinity
Smart & Final 17.5x
99 Cents Only 13.9x
Stater Bros. 7.4x
Trader Joe's 6.2x
channels
affinity
Club 2.6x
Food 1.8x
Dollar 1.3x
Drug 0.9x

Get More Data

Learn more about Jons Marketplace shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Jons Marketplace shoppers shop at?

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How do Jons Marketplace shoppers shop during holidays?

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What items do Jons Marketplace shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Jons Marketplace Target Market

Arrow and target

Who actually shops at Jons Marketplace? Do these shoppers fit the intended target market of Jons Marketplace?

Thought bubble

What motivates the target market to shop at Jons Marketplace?

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What other target market should Jons Marketplace look at?

venn diagram

Which other retailers have a similar target market?

About Our Jons Marketplace Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.