KAISER PERMANENTE Shopper Insights

Who shops at KAISER PERMANENTE? KAISER PERMANENTE shoppers are generally slightly lower income, Hispanic, and senior age. KAISER PERMANENTE shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real KAISER PERMANENTE shoppers.

KAISER PERMANENTE Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
32.9
Avg Basket Size (units)
2.1
Avg Basket Size ($)
$25.57

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Contact our sales team for real-time data and deeper insights, including:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

KAISER PERMANENTE Shopper Demographics

demographic
index
Female
96
Male
133
<24
43
25-34
66
35-44
75
45-54
130
55-64
195
65+
327
African American
78
Asian
233
Caucasian
63
Hispanic
247
demographic
index
Has Kids
91
No Kids
120
- $20k
49
$20k-40k
97
$40k-60k
135
$60k-80k
100
$80k-100k
77
$100k-125k
94
$125k +
113
No College
94
College
94
Adv. Degree
135

Understand KAISER PERMANENTE Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
4.9%
Mon
17.3%
Tue
18.3%
Wed
16.2%
Thu
20.4%
Fri
17.1%
Sat
5.8%

KAISER PERMANENTE Basket Size

type
index
Urgent Need (1-2 Items)
197
Express Lane (3-10 Items)
67
Fill Up (11-20 Items)
2
Pantry Stocking (21+ Items)
0

Which Retailers are Popular With KAISER PERMANENTE Shoppers?

retailers
affinity
Stater Bros. 11.5x
Smart & Final 9.8x
99 Cents Only 9.3x
Winco Foods 6.5x
channels
affinity
Club 2.7x
Beauty 1.6x
Drug 1.5x
Food 1.3x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do KAISER PERMANENTE shoppers shop at?

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How do KAISER PERMANENTE shoppers shop during holidays?

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What items do KAISER PERMANENTE shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the KAISER PERMANENTE Target Market

Arrow and target

Who actually shops at KAISER PERMANENTE? Do these shoppers fit the intended target market of KAISER PERMANENTE?

Thought bubble

What motivates the target market to shop at KAISER PERMANENTE?

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What other target market should KAISER PERMANENTE look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us