King Kullen Grocery Shopper Insights

Who shops at King Kullen Grocery?

A King Kullen Grocery shopper is generally higher income, Caucasian, and senior age. King Kullen Grocery shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real King Kullen Grocery shoppers.

King Kullen Grocery Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
29.5
Avg Basket Size (units)
10.3
Avg Basket Size ($)
$36.69

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

King Kullen Grocery Shopper Demographics

demographic
index
Female
100
Male
104
<24
61
25-34
84
35-44
86
45-54
105
55-64
121
65+
395
African American
34
Asian
19
Caucasian
115
Hispanic
51
demographic
index
Has Kids
86
No Kids
131
- $20k
92
$20k-40k
92
$40k-60k
62
$60k-80k
95
$80k-100k
52
$100k-125k
192
$125k +
144
No College
91
College
99
Adv. Degree
114

Understand King Kullen Grocery Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
17.8%
Mon
15.1%
Tue
13.1%
Wed
13.7%
Thu
12.7%
Fri
13.2%
Sat
14.4%

King Kullen Grocery Basket Size

type
index
Urgent Need (1-2 Items)
56
Express Lane (3-10 Items)
124
Fill Up (11-20 Items)
153
Pantry Stocking (21+ Items)
106

Which Retailers are Popular With King Kullen Grocery Shoppers?

retailers
affinity
A&P 17.1x
BJ's 8.9x
Ahold 8.8x
7-Eleven 5.9x
channels
affinity
Food 2.0x
Pet 1.2x
Drug 1.2x
Beauty 0.6x

Get More Data

Learn more about King Kullen Grocery shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do King Kullen Grocery shoppers shop at?

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How do King Kullen Grocery shoppers shop during holidays?

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What items do King Kullen Grocery shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the King Kullen Grocery Target Market

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Who actually shops at King Kullen Grocery? Do these shoppers fit the intended target market of King Kullen Grocery?

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What motivates the target market to shop at King Kullen Grocery?

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What other target market should King Kullen Grocery look at?

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Which other retailers have a similar target market?

About Our King Kullen Grocery Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.