Loves Shopper Insights

Who shops at Loves?

A loves shopper is generally very low income, Hispanic, and upper middle age. loves shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real loves shoppers.

Loves Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Purchase Cycle (days)
36.5
Avg Basket Size (units)
2.8
Avg Basket Size ($)
$28.09

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Loves Shopper Demographics

demographic
index
Female
83
Male
257
<24
64
25-34
125
35-44
77
45-54
133
55-64
91
65+
21
African American
66
Asian
30
Caucasian
95
Hispanic
233
demographic
index
Has Kids
90
No Kids
121
- $20k
250
$20k-40k
135
$40k-60k
81
$60k-80k
74
$80k-100k
144
$100k-125k
38
$125k +
39
No College
282
College
70
Adv. Degree
35

Understand Loves Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
15.5%
Mon
13.7%
Tue
15.3%
Wed
13.5%
Thu
15.6%
Fri
12.9%
Sat
13.6%

Loves Basket Size

type
index
Urgent Need (1-2 Items)
157
Express Lane (3-10 Items)
105
Fill Up (11-20 Items)
6
Pantry Stocking (21+ Items)
1

Which Retailers are Popular With Loves Shoppers?

retailers
affinity
Shell 5.3x
Circle K 4.2x
Speedway 3.8x
Dollar General 3.0x
channels
affinity
Gas & Convenience 8.3x
Dollar 1.3x
Mass 1.1x
Pet 0.9x

Get More Data

Learn more about Loves shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Loves shoppers shop at?

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How do Loves shoppers shop during holidays?

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What items do Loves shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Loves Target Market

Arrow and target

Who actually shops at Loves? Do these shoppers fit the intended target market of Loves?

Thought bubble

What motivates the target market to shop at Loves?

magnifying glass

What other target market should Loves look at?

venn diagram

Which other retailers have a similar target market?

About Our Loves Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.