Lunds Supermarket Shopper Insights

Who shops at Lunds Supermarket?

A Lunds Supermarket shopper is generally very high income, Caucasian, and older age. Lunds Supermarket shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Lunds Supermarket shoppers.

Lunds Supermarket Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
34.0
Avg Basket Size (units)
7.8
Avg Basket Size ($)
$28.24

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Lunds Supermarket Shopper Demographics

demographic
index
Female
94
Male
158
<24
198
25-34
67
35-44
93
45-54
102
55-64
220
65+
21
African American
6
Asian
94
Caucasian
114
Hispanic
6
demographic
index
Has Kids
86
No Kids
130
- $20k
72
$20k-40k
43
$40k-60k
65
$60k-80k
46
$80k-100k
63
$100k-125k
148
$125k +
315
No College
28
College
99
Adv. Degree
184

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When Do They Shop?

time of day
Sun
15.9%
Mon
10.9%
Tue
15.7%
Wed
16.2%
Thu
13.1%
Fri
14.0%
Sat
14.2%

Lunds Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
64
Express Lane (3-10 Items)
136
Fill Up (11-20 Items)
138
Pantry Stocking (21+ Items)
53

Which Retailers are Popular With Lunds Supermarket Shoppers?

retailers
affinity
SuperValu 44.5x
Whole Foods 5.6x
Trader Joe's 5.2x
Target 4.5x
channels
affinity
Liquor 5.1x
Pet 4.9x
Food 1.6x
Mass 1.1x

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More Shopping Trips Captured
1 in every 500 Shopping Trips

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The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.