Lush Shopper Insights

Who shops at Lush?

A lush shopper is generally slightly lower income, Hispanic, and adolescent age. lush shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real lush shoppers.

Lush Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Purchase Cycle (days)
41.1
Avg Basket Size (units)
2.9
Avg Basket Size ($)
$38.7

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Lush Shopper Demographics

demographic
index
Female
103
Male
73
<24
333
25-34
137
35-44
73
45-54
96
55-64
61
65+
30
African American
83
Asian
114
Caucasian
95
Hispanic
128
demographic
index
Has Kids
84
No Kids
135
- $20k
103
$20k-40k
100
$40k-60k
115
$60k-80k
75
$80k-100k
113
$100k-125k
94
$125k +
103
No College
71
College
106
Adv. Degree
105

Understand Lush Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
16.7%
Mon
11.3%
Tue
9.3%
Wed
9.0%
Thu
12.2%
Fri
18.0%
Sat
23.6%

Lush Basket Size

type
index
Urgent Need (1-2 Items)
153
Express Lane (3-10 Items)
108
Fill Up (11-20 Items)
9
Pantry Stocking (21+ Items)
1

Which Retailers are Popular With Lush Shoppers?

retailers
affinity
Bath & Body Works 4.4x
Whole Foods 3.6x
Trader Joe's 3.2x
Sprouts Farmers Market 3.0x
channels
affinity
Beauty 3.9x
Pet 2.2x
Liquor 1.8x
Drug 1.4x

Get More Data

Learn more about Lush shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Lush shoppers shop at?

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How do Lush shoppers shop during holidays?

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What items do Lush shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Lush Target Market

Arrow and target

Who actually shops at Lush? Do these shoppers fit the intended target market of Lush?

Thought bubble

What motivates the target market to shop at Lush?

magnifying glass

What other target market should Lush look at?

venn diagram

Which other retailers have a similar target market?

About Our Lush Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.