McDonalds Food & Family Center Shopper Insights

Who shops at McDonalds Food & Family Center?

A McDonalds Food & Family Center shopper is generally very high income, Caucasian, and young adult age. McDonalds Food & Family Center shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real McDonalds Food & Family Center shoppers.

McDonalds Food & Family Center Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
41.8
Avg Basket Size (units)
6.2
Avg Basket Size ($)
$17.44

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

McDonalds Food & Family Center Shopper Demographics

demographic
index
Female
107
Male
39
<24
19
25-34
164
35-44
98
45-54
46
55-64
52
65+
157
African American
47
Asian
29
Caucasian
120
Hispanic
38
demographic
index
Has Kids
126
No Kids
44
- $20k
50
$20k-40k
44
$40k-60k
61
$60k-80k
138
$80k-100k
52
$100k-125k
44
$125k +
311
No College
118
College
61
Adv. Degree
264

Understand McDonalds Food & Family Center Shopper Behavior

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When Do They Shop?

time of day
Sun
11.0%
Mon
9.8%
Tue
13.1%
Wed
19.4%
Thu
11.4%
Fri
21.6%
Sat
13.6%

McDonalds Food & Family Center Basket Size

type
index
Urgent Need (1-2 Items)
102
Express Lane (3-10 Items)
130
Fill Up (11-20 Items)
40
Pantry Stocking (21+ Items)
62

Which Retailers are Popular With McDonalds Food & Family Center Shoppers?

retailers
affinity
Shell 3.7x
Circle K 2.8x
Houchens Industries 2.7x
IGA 2.5x
channels
affinity
Gas & Convenience 2.3x
Beauty 1.4x
Dollar 1.4x
Drug 1.2x

Get More Data

Learn more about McDonalds Food & Family Center shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do McDonalds Food & Family Center shoppers shop at?

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How do McDonalds Food & Family Center shoppers shop during holidays?

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What items do McDonalds Food & Family Center shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the McDonalds Food & Family Center Target Market

Arrow and target

Who actually shops at McDonalds Food & Family Center? Do these shoppers fit the intended target market of McDonalds Food & Family Center?

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What motivates the target market to shop at McDonalds Food & Family Center?

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What other target market should McDonalds Food & Family Center look at?

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Which other retailers have a similar target market?

About Our McDonalds Food & Family Center Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.