New York Mart Shopper Insights

Who shops at New York Mart?

A New York Mart shopper is generally very low income, Asian, and adolescent age. New York Mart shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real New York Mart shoppers.

New York Mart Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
28.3
Avg Basket Size (units)
4.7
Avg Basket Size ($)
$16.7

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

New York Mart Shopper Demographics

demographic
index
Female
75
Male
328
<24
306
25-34
98
35-44
130
45-54
33
55-64
19
65+
193
African American
48
Asian
1076
Caucasian
5
Hispanic
58
demographic
index
Has Kids
97
No Kids
106
- $20k
262
$20k-40k
148
$40k-60k
128
$60k-80k
64
$80k-100k
68
$100k-125k
35
$125k +
40
No College
119
College
102
Adv. Degree
72

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When Do They Shop?

time of day
Sun
17.5%
Mon
13.7%
Tue
12.8%
Wed
13.7%
Thu
13.6%
Fri
11.1%
Sat
17.6%

New York Mart Basket Size

type
index
Urgent Need (1-2 Items)
114
Express Lane (3-10 Items)
123
Fill Up (11-20 Items)
60
Pantry Stocking (21+ Items)
19

Which Retailers are Popular With New York Mart Shoppers?

retailers
affinity
A&P 11.1x
BJ's 8.4x
Whole Foods 6.1x
RiteAid 5.8x
channels
affinity
Food 2.3x
Drug 1.8x
Club 0.8x
Liquor 0.4x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Rapid consumer and shopper insights.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.