Numero Uno Market Shopper Insights

Who shops at Numero Uno Market?

A Numero Uno Market shopper is generally very low income, Hispanic, and young adult age. Numero Uno Market shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Numero Uno Market shoppers.

Numero Uno Market Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
34.6
Avg Basket Size (units)
8.3
Avg Basket Size ($)
$24.55

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Numero Uno Market Shopper Demographics

demographic
index
Female
98
Male
119
<24
126
25-34
207
35-44
62
45-54
58
55-64
67
65+
15
African American
392
Asian
55
Caucasian
2
Hispanic
908
demographic
index
Has Kids
92
No Kids
117
- $20k
500
$20k-40k
159
$40k-60k
51
$60k-80k
69
$80k-100k
51
$100k-125k
28
$125k +
14
No College
116
College
113
Adv. Degree
21

Understand Numero Uno Market Shopper Behavior

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When Do They Shop?

time of day
Sun
19.6%
Mon
13.3%
Tue
13.9%
Wed
11.3%
Thu
17.3%
Fri
13.6%
Sat
10.9%

Numero Uno Market Basket Size

type
index
Urgent Need (1-2 Items)
52
Express Lane (3-10 Items)
149
Fill Up (11-20 Items)
133
Pantry Stocking (21+ Items)
55

Which Retailers are Popular With Numero Uno Market Shoppers?

retailers
affinity
Smart & Final 22.5x
99 Cents Only 19.3x
7-Eleven 5.2x
Stater Bros. 4.5x
channels
affinity
Dollar 2.1x
Food 1.6x
Drug 1.6x
Mass 0.7x

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Data Highlights

Real Time Shopper and Consumer Data
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More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.