Orange Leaf Shopper Insights

Who shops at Orange Leaf?

A orange Leaf shopper is generally very low income, Caucasian, and adolescent age. orange Leaf shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real orange Leaf shoppers.

Orange Leaf Share of Wallet

We analyzed our users' shopping receipts to generate this sample share of wallet data.

Purchase Cycle (days)
37.5
Avg Basket Size (units)
1.8
Avg Basket Size ($)
$12.0

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Orange Leaf Shopper Demographics

demographic
index
Female
103
Male
74
<24
927
25-34
40
35-44
83
45-54
114
55-64
37
65+
72
African American
24
Asian
22
Caucasian
124
Hispanic
33
demographic
index
Has Kids
126
No Kids
43
- $20k
429
$20k-40k
36
$40k-60k
55
$60k-80k
92
$80k-100k
79
$100k-125k
113
$125k +
72
No College
48
College
117
Adv. Degree
78

Understand Orange Leaf Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
12.3%
Mon
11.9%
Tue
12.9%
Wed
13.8%
Thu
15.4%
Fri
15.6%
Sat
18.1%

Orange Leaf Basket Size

type
index
Urgent Need (1-2 Items)
218
Express Lane (3-10 Items)
46
Fill Up (11-20 Items)
2
Pantry Stocking (21+ Items)
1

Which Retailers are Popular With Orange Leaf Shoppers?

retailers
affinity
Hy-Vee 6.7x
Schnucks 6.5x
Circle K 4.1x
HEB 3.7x
channels
affinity
Beauty 1.8x
Food 1.4x
Gas & Convenience 1.3x
Pet 1.3x

Get More Data

Learn more about Orange Leaf shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Orange Leaf shoppers shop at?

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How do Orange Leaf shoppers shop during holidays?

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What items do Orange Leaf shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Orange Leaf Target Market

Arrow and target

Who actually shops at Orange Leaf? Do these shoppers fit the intended target market of Orange Leaf?

Thought bubble

What motivates the target market to shop at Orange Leaf?

magnifying glass

What other target market should Orange Leaf look at?

venn diagram

Which other retailers have a similar target market?

About Our Orange Leaf Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.