Pacific Supermarket Shopper Insights

Who shops at Pacific Supermarket? A Pacific Supermarket shopper is generally slightly lower income, Asian, and adolescent age. Pacific Supermarket shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Pacific Supermarket shoppers.

Pacific Supermarket Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
38.0
Avg Basket Size (units)
8.6
Avg Basket Size ($)
$30.13

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Pacific Supermarket Shopper Demographics

demographic
index
Female
97
Male
129
<24
260
25-34
121
35-44
109
45-54
47
55-64
90
65+
23
African American
3
Asian
1089
Caucasian
4
Hispanic
17
demographic
index
Has Kids
90
No Kids
122
- $20k
118
$20k-40k
142
$40k-60k
154
$60k-80k
96
$80k-100k
54
$100k-125k
28
$125k +
72
No College
66
College
123
Adv. Degree
29

Understand Pacific Supermarket Shopper Behavior

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When Do They Shop?

time of day
Sun
17.9%
Mon
13.6%
Tue
12.6%
Wed
14.2%
Thu
12.2%
Fri
13.3%
Sat
16.1%

Pacific Supermarket Basket Size

type
index
Urgent Need (1-2 Items)
67
Express Lane (3-10 Items)
132
Fill Up (11-20 Items)
130
Pantry Stocking (21+ Items)
65

Which Retailers are Popular With Pacific Supermarket Shoppers?

retailers
affinity
Smart & Final 8.4x
Safeway 8.1x
Trader Joe's 6.5x
Costco 6.0x
channels
affinity
Club 2.9x
Food 1.7x
Drug 1.6x
Beauty 0.6x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Pacific Supermarket shoppers shop at?

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How do Pacific Supermarket shoppers shop during holidays?

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What items do Pacific Supermarket shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Pacific Supermarket Target Market

Arrow and target

Who actually shops at Pacific Supermarket? Do these shoppers fit the intended target market of Pacific Supermarket?

Thought bubble

What motivates the target market to shop at Pacific Supermarket?

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What other target market should Pacific Supermarket look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us