Ranch Market Shopper Insights

Who shops at Ranch Market?

A Ranch Market shopper is generally very low income, Hispanic, and upper middle age. Ranch Market shoppers tend to make small to mid sized trips. The sample shopper insights data below comes from receipts of real Ranch Market shoppers.

Ranch Market Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
43.5
Avg Basket Size (units)
7.6
Avg Basket Size ($)
$23.2

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Ranch Market Shopper Demographics

demographic
index
Female
88
Male
209
<24
84
25-34
134
35-44
53
45-54
186
55-64
43
65+
15
African American
19
Asian
186
Caucasian
64
Hispanic
351
demographic
index
Has Kids
103
No Kids
93
- $20k
285
$20k-40k
170
$40k-60k
132
$60k-80k
60
$80k-100k
53
$100k-125k
23
$125k +
25
No College
98
College
109
Adv. Degree
59

Understand Ranch Market Shopper Behavior

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When Do They Shop?

time of day
Sun
18.9%
Mon
10.7%
Tue
12.8%
Wed
10.6%
Thu
12.6%
Fri
13.5%
Sat
20.9%

Ranch Market Basket Size

type
index
Urgent Need (1-2 Items)
62
Express Lane (3-10 Items)
147
Fill Up (11-20 Items)
118
Pantry Stocking (21+ Items)
47

Which Retailers are Popular With Ranch Market Shoppers?

retailers
affinity
Circle K 8.8x
Smart & Final 7.4x
Sprouts Farmers Market 6.8x
99 Cents Only 6.7x
channels
affinity
Food 1.9x
Club 1.9x
Dollar 1.0x
Mass 0.7x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Rapid consumer and shopper insights.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.