Rancho San Miguel Shopper Insights

Who shops at Rancho San Miguel? Rancho San Miguel shoppers are generally lower income, Hispanic, and adolescent age. Rancho San Miguel shoppers tend to make mid to large sized trips. The sample shopper insights data below comes from receipts of real Rancho San Miguel shoppers.

Rancho San Miguel Share of Wallet

The sample data below comes from real shopping receipts. InfoScout has America's largest purchase panel, and captures 1 in every 500 shopping trips. Learn more about our data

Data shown is from 2014-2015. Contact us for real-time data.

Purchase Cycle (days)
37.8
Avg Basket Size (units)
9.3
Avg Basket Size ($)
$23.84

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  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • Recent demographic data

Rancho San Miguel Shopper Demographics

demographic
index
Female
89
Male
201
<24
473
25-34
159
35-44
52
45-54
67
55-64
111
65+
15
African American
14
Asian
155
Caucasian
26
Hispanic
597
demographic
index
Has Kids
109
No Kids
81
- $20k
206
$20k-40k
249
$40k-60k
76
$60k-80k
75
$80k-100k
69
$100k-125k
20
$125k +
18
No College
209
College
88
Adv. Degree
32

Understand Rancho San Miguel Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
16.5%
Mon
13.3%
Tue
12.9%
Wed
12.7%
Thu
11.8%
Fri
15.3%
Sat
17.5%

Rancho San Miguel Basket Size

type
index
Urgent Need (1-2 Items)
59
Express Lane (3-10 Items)
130
Fill Up (11-20 Items)
140
Pantry Stocking (21+ Items)
89

Which Retailers are Popular With Rancho San Miguel Shoppers?

retailers
affinity
Smart & Final 15.1x
99 Cents Only 12.0x
Winco Foods 7.6x
Costco 4.3x
channels
affinity
Club 3.0x
Dollar 2.0x
Drug 1.3x
Food 1.2x

Data shown is from 2014-2015. Contact us for real-time data.

Get Better Data

Contact our sales team for real-time data and deeper insights.

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Real-time purchase and demographic data

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What other retailers do Rancho San Miguel shoppers shop at?

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How do Rancho San Miguel shoppers shop during holidays?

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What items do Rancho San Miguel shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Rancho San Miguel Target Market

Arrow and target

Who actually shops at Rancho San Miguel? Do these shoppers fit the intended target market of Rancho San Miguel?

Thought bubble

What motivates the target market to shop at Rancho San Miguel?

magnifying glass

What other target market should Rancho San Miguel look at?

venn diagram

Which other retailers have a similar target market?

Where Does Our Data Come From?

InfoScout has America's largest purchase panel. We capture 1 in every 500 shopping trips because over 300,000 users upload their shopping receipts (paper and electronic) through our mobile apps. Additional data is collected through behaviorally triggered surveys taken in our apps.

Learn more about our data

What Does InfoScout Do?

InfoScout provides next generation consumer insights that explain why people buy in an omnichannel world. Our solutions include shopper profile reports, consumer surveys, buy & why studies, and insights subscriptions.

Learn more about us