Reasors Shopper Insights

Who shops at Reasors?

A Reasors shopper is generally median income, Caucasian, and older age. Reasors shoppers tend to make larger pantry stocking trips. The sample shopper insights data below comes from receipts of real Reasors shoppers.

Reasors Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
25.8
Avg Basket Size (units)
11.6
Avg Basket Size ($)
$41.66

See More Data

Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Reasors Shopper Demographics

demographic
index
Female
102
Male
77
<24
128
25-34
99
35-44
59
45-54
126
55-64
205
65+
147
African American
8
Asian
14
Caucasian
120
Hispanic
20
demographic
index
Has Kids
74
No Kids
157
- $20k
27
$20k-40k
94
$40k-60k
104
$60k-80k
148
$80k-100k
89
$100k-125k
81
$125k +
106
No College
106
College
95
Adv. Degree
118

Understand Reasors Shopper Behavior

Leading brands and retailers use our consumer and shopper insights data to increase ROI, retain shoppers and consumers, find new opportunities, and more. Understand My Shoppers

When Do They Shop?

time of day
Sun
16.4%
Mon
11.5%
Tue
13.8%
Wed
11.5%
Thu
11.7%
Fri
13.2%
Sat
21.8%

Reasors Basket Size

type
index
Urgent Need (1-2 Items)
65
Express Lane (3-10 Items)
115
Fill Up (11-20 Items)
123
Pantry Stocking (21+ Items)
140

Which Retailers are Popular With Reasors Shoppers?

retailers
affinity
Sprouts Farmers Market 7.3x
Dollar General 3.4x
Shell 3.0x
Sam's Club 2.8x
channels
affinity
Gas & Convenience 2.3x
Mass 1.5x
Pet 1.2x
Dollar 1.2x

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Data Highlights

Real Time Shopper and Consumer Data
Daily, Not Quarterly

Rapid consumer and shopper insights.

More Shopping Trips Captured
1 in every 500 Shopping Trips

InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel
The Real America

Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.