Rhodes 101 Stop Shopper Insights

Who shops at Rhodes 101 Stop?

A Rhodes 101 Stop shopper is generally very low income, Caucasian, and older age. Rhodes 101 Stop shoppers tend to make smaller grocery trips. The sample shopper insights data below comes from receipts of real Rhodes 101 Stop shoppers.

Rhodes 101 Stop Shopper Receipt Data

The sample data below is captured directly from our users' consumer shopping receipts.

Purchase Cycle (days)
36.1
Avg Basket Size (units)
2.3
Avg Basket Size ($)
$11.44

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Get in touch with our team to learn more about our insights. Includes:

  • Omnichannel data (online & offline)
  • Real-time consumer and shopper insights
  • Behavioral data
  • Attitudinal surveys
  • And more!

Rhodes 101 Stop Shopper Demographics

demographic
index
Female
109
Male
22
<24
20
25-34
54
35-44
78
45-54
107
55-64
388
African American
4
Asian
1
Caucasian
130
demographic
index
Has Kids
79
No Kids
146
- $20k
247
$20k-40k
47
$40k-60k
224
$60k-80k
105
$80k-100k
15
$100k-125k
41
$125k +
28
No College
271
College
62
Adv. Degree
85

Understand Rhodes 101 Stop Shopper Behavior

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When Do They Shop?

time of day
Sun
15.7%
Mon
12.4%
Tue
13.3%
Wed
13.0%
Thu
12.5%
Fri
17.4%
Sat
15.6%

Rhodes 101 Stop Basket Size

type
index
Urgent Need (1-2 Items)
185
Express Lane (3-10 Items)
79
Fill Up (11-20 Items)
1

Which Retailers are Popular With Rhodes 101 Stop Shoppers?

retailers
affinity
Schnucks 18.4x
Houchens Industries 15.6x
Dollar General 5.2x
Circle K 4.2x
channels
affinity
Gas & Convenience 5.6x
Dollar 3.1x
Club 1.5x
Pet 1.1x

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Learn more about Rhodes 101 Stop shoppers. Contact us to get the latest insights, including:

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Deeper demographic data

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What other retailers do Rhodes 101 Stop shoppers shop at?

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How do Rhodes 101 Stop shoppers shop during holidays?

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What items do Rhodes 101 Stop shoppers buy?

Clients

Example InfoScout insights clients

Data Highlights

Real Time Shopper and Consumer Data

Daily, Not Quarterly
Rapid consumer and shopper insights.

More Shopping Trips Captured

1 in every 500 Shopping Trips
InfoScout captures 15 times more shopping trips daily than legacy panels.

Balanced Panel

The Real America
Our panel includes traditionally hard-to-reach segments like young mothers, high-income households and male millennials.

Examples of different retailer types

Omnichannel Visibility
Every retailer, from Big Box to Bodegas to Online.

Research the Rhodes 101 Stop Target Market

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Who actually shops at Rhodes 101 Stop? Do these shoppers fit the intended target market of Rhodes 101 Stop?

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What motivates the target market to shop at Rhodes 101 Stop?

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What other target market should Rhodes 101 Stop look at?

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Which other retailers have a similar target market?

About Our Rhodes 101 Stop Demographic Data

InfoScout has over 300,000 shoppers uploading their shopping receipts (paper and electronic) through our portfolio of mobile apps. Receipts and behaviorally triggered surveys allow us to provide retailers and brands with real-time omnichannel shopper and consumer insights. Demographic data is collected through demographic surveys taken in the apps.